POC Pharma

About POC Pharma

PharmaPOC is a digital solutions provider that caters to the pharmaceutical industry, particularly in emerging markets. The company's primary goal is to help pharmaceutical stakeholders, including global leaders and domestic players, grow faster and more cost-effectively. They achieve this by offering software as a service (SaaS), data, and network solutions to digitalize their go-to-market models.

PharmaPOC's services are particularly beneficial for pharmaceutical companies, distributors, and wholesalers. The company's innovative approach to business is changing the way these entities interact with their customers, moving away from traditional face-to-face interactions and towards a more data-driven, digital approach, often referred to as "Phygital".

The company's unique offering includes measuring the impact of their clients' activities and providing a platform to elevate them to the next level. This is especially valuable for businesses managing large portfolios, such as a USD 7 billion portfolio that primarily makes sales in the retail channel. PharmaPOC's end-to-end digital solutions can provide a more efficient and impactful business model for these entities.

PharmaPOC operates in a market where pharmaceutical products need to be made widely accessible to patients. Their digital solutions not only help businesses grow but also ensure that patients have better access to necessary medications. The company generates revenue by offering their digital solutions and services to pharmaceutical stakeholders.