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Pluto
Virtual and physical spend cards for your team
About Pluto
PlutoCard is a financial technology startup that offers a comprehensive spend management platform. The company primarily serves truck and fleet companies, e-commerce and retail businesses, manufacturing businesses, and agencies and tech companies. PlutoCard operates in the financial technology market, providing solutions to help businesses manage their expenses more efficiently.
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The company's platform addresses common financial management issues such as lack of visibility into spending, difficulty in identifying cost reduction areas, and challenges in enforcing budget controls. It also eliminates the need for chasing employees to submit expense reports. PlutoCard's platform offers features such as accounts payable automation, ERP integration, budget-controlled purchasing cards, global payments, procurement and payables automation.
PlutoCard's business model revolves around providing its clients with a platform that streamlines their financial management processes. The platform allows businesses to manage the entire lifecycle of procurement, from purchase requests to generating purchase orders, bill and invoice matching, and more. It also provides real-time insights, petty cash management, and a centralized place for all bills, approvals, and payments.
The company generates revenue by charging its clients for using its platform. PlutoCard's customers reportedly save an average of 26% per month in finance team's time, making it a cost-effective solution for businesses looking to optimize their financial management processes.
At a glance
- Status
- Operational
- Founded
- 2021
- Headquarters
- Dubai, United Arab Emirates
- Employees
- 50
- Open positions
- None listed
- Dealroom signal
- 79.0/100
- Industry
- Fintech
- Sub-industry
- Payments, Financial Management Solutions
- Sector
- Fintech, Spend Management, Enterprise Resource Planning, Accounting, Credit Card
- Business model
- SaaS
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LENDING CAPITAL✓Other financing | Jan 2026 | $100M | — | Undisclosed | ↗ |
| SEED✓Equity / VC | Jan 2026 | $8.6M | $34M | Hamilton Lane · Apollo Global Management · Motive Partners · Portage Ventures | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for Pluto is 10K monthly website visits, down 23.1% over the last three months. Pluto's team grew 0% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed20 investors entered at this stage
Adapt Ventures
Shaan Puri
Packy McCormick
William Hockey
Soma Capital
OldSlip Group
Global Founders Capital
Graph Ventures
Thejo Kote
Goanna Capital
Rhino Ventures
Tiferes Ventures- FRFreesearch
Evolution VC
Hamilton Lane
Apollo Global Management
Motive Partners
Portage Ventures- TVTectonic Ventures
Broadhaven Ventures
Series A1 investor entered at this stage
Born Capital
Other known investors6 additional known investors
Ben Lang
Kevin Hartz
Musaab Al Hakami
SandstormVC
Verissimo Ventures
Yury Y. Yakubchyk, Jr. (he/him).
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Pluto on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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