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Plum District
Plum District connects busy Mom to high-quality products, activities, and inspirations for her kids and family
About Plum District
Plum District is a digital platform dedicated to providing practical money-saving tips and strategies for families. The company operates in the personal finance and lifestyle market, targeting parents and individuals looking to optimize their spending and savings. Plum District's business model revolves around content creation and distribution, offering articles, guides, and resources on various financial topics such as budgeting, saving for vacations, and managing everyday expenses. The platform generates revenue through advertising, sponsored content, and affiliate marketing partnerships with financial products and services. By delivering valuable and actionable financial advice, Plum District aims to help its audience make informed decisions and achieve their financial goals.
Source: Dealroom company dataKnowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES C✓Equity / VC | Dec 2011 | $20M | $80M | General Catalyst | — |
| SERIES A✓Equity / VC | Jan 2011 | $8.5M | $34M | Kleiner Perkins | — |
Growth signals
Latest recorded traffic for Plum District is 230 monthly website visits. Plum District's team grew 0% over the past year.
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
SpotivateCupertino, United StatesOnline e-commerce company that helps users discover and book family activities in their locality
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DoodleDeals Inc.New York City, United StatesDiscovery and daily deal site offering discounts on children’s events
$5.1Mvaluation
ChatterflySan Mateo, United StatesMobile platform providing information to customers about neighborhood loyalty reward programs
$4Mvaluation
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A1 investor entered at this stage
Series B and later1 investor entered at this stage
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Plum District on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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