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Playlist | Mindbody

Other B2B Software · San Luis Obispo, United States · Founded 1998 · IPO 2015

Parent brand uniting Mindbody, Booker, ClassPass, and EGYM into a suite of products powering businesses across fitness, wellness, lifestyle, and beyond

Valuation $7.50B
Revenue $800M
EBITDA $32M

Talent graph

Playlist | Mindbody's talent

Book a demo to see the people
Employees mapped 2,896 incl. 3 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 9 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia 11 alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

12 investors on Playlist | Mindbody's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 1 investor entered at this stage
Tech Coast Angels
Series A 1 investor entered at this stage
Catalyst Investors
Series B+ 10 investors entered at this stage
Montreux Equity Partners
Affinity Partners
Bessemer Venture Partners
L Catterton
W Capital Partners
Vista Equity Partners
Wavemaker Partners
Temasek
Sixth Street Growth
IVP

Global footprint

Where Playlist | Mindbody has talent and traffic

Workforce by country
32 countries with
team presence
🇺🇸 United States56.8%
🇮🇳 India13%
🇧🇷 Brazil12.7%
🇬🇧 United Kingdom7.1%
🇦🇺 Australia4.6%
Top 5 of 32 shown
Web traffic by country
81K monthly visits
across markets
🇺🇸 United States54.4%
🇧🇷 Brazil7%
🇮🇳 India3.5%
🇬🇧 United Kingdom3.1%
🇨🇦 Canada2.7%
Top 5 markets shown

Patent intelligence

$8M patent portfolio · 12 active families

Estimated portfolio value
$8M
0.10% of market cap · 193.7× smaller than top peer SAP SuccessFactors ($1.5B)
12 active patent families
Where Playlist | Mindbody innovates Exercise equipmentHealth servicesHuman–computer interactionKnowledge managementMultimedia

Where Playlist | Mindbody concentrates vs peers

Each axis is a top-10 topic across Playlist | Mindbody and its closest peers. #1 = 100, #10 = 10, absent = 0.

Compare against

Source: Dealroom Patent Intelligence · Patsnap. Request a demo for the full per-sub-category breakdown, individual records, and quality-score history.

Capital deployed

Playlist | Mindbody's 10 investments and acquisitions.

Every disclosed deal where Playlist | Mindbody appeared as a backer or acquirer, 2016–2026. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.

Portfolio analysis

10 deals across Playlist | Mindbody's capital deployment.

Where the deals concentrate by sector, stage, and decade.

By sectorCount
    By stageCount
      By periodCount

        01 · Deployment strategy vs peers

        Where Playlist | Mindbody deploys vs peers

        Each axis is a Dealroom topic tag — picked from the cluster's most-tagged themes. Values are normalized per axis: the peer with the highest tag-coverage on that axis sits at the edge, others scale relative to them. Toggle between M&A, venture, or both.

        Compare against

        02 · Portfolio market map

        Playlist | Mindbody's portfolio, mapped.

        Each chip is one company. Pill colour shows round type — green for Seed, blue for Series A, purple for B/C+, pink for late-stage, amber for M&A. Bigger sectors keep their full list behind “+ N more”.

        Stage
        Period
        10 of 10 deals

        Market sentiment

        What the market is saying about Playlist | Mindbody

        An AI-synthesized read of the highest-engagement posts about Playlist | Mindbody on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

        Reading the room on X — pulling top posts and synthesizing themes…

        Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

        See Playlist | Mindbody on the full Dealroom platform

        Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.