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COMPANY PROFILE

Playlist | Mindbody

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Parent brand uniting Mindbody, Booker, ClassPass, and EGYM into a suite of products powering businesses across fitness, wellness, lifestyle, and beyond

San Luis Obispo, United StatesFounded 1998Other B2B Software
Valuation $7.50B Market cap · Jan/2026
Revenue $800M Latest reported FY
EBITDA $32M Latest reported FY

At a glance

Founded
1998
Headquarters
San Luis Obispo, United States
Listing
IPO 2015
Sector
Other B2B Software
Power Law
Unicorn$1–10B valuation tierThoroughbred$100M+ revenue

Latest news

Press, funding announcements and product moves mentioning Playlist | Mindbody.

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Investors

12 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed1 investor entered at this stage

  • Tech Coast Angels

Series A1 investor entered at this stage

  • Catalyst Investors

Series B and later10 investors entered at this stage

Employees mapped 2,896 incl. 3 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 9 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia 11 alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
32 countries with
team presence
🇺🇸 United States56.8%
🇮🇳 India13%
🇧🇷 Brazil12.7%
🇬🇧 United Kingdom7.1%
🇦🇺 Australia4.6%
Top 5 of 32 shown
Web traffic by country
81K monthly visits
across markets
🇺🇸 United States54.4%
🇧🇷 Brazil7%
🇮🇳 India3.5%
🇬🇧 United Kingdom3.1%
🇨🇦 Canada2.7%
Top 5 markets shown

Patents

Estimated portfolio value
$8M

12 active patent families included in this estimate.

A patent family groups patent filings for the same invention. Source: Dealroom · PatSnap.

Explore the patent portfolioPatent records, technology areas and peer comparisonsBook a demo

Investments and acquisitions

Disclosed deals where Playlist | Mindbody was the backer or acquirer, 2016–2026. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.

Portfolio analysis

10 deals across Playlist | Mindbody's capital deployment.

Where the deals concentrate by sector, stage, and decade.

By sectorCount
    By stageCount
      By periodCount

        Where Playlist | Mindbody deploys vs peers

        Each axis is a Dealroom topic tag — picked from the cluster's most-tagged themes. Values are normalized per axis: the peer with the highest tag-coverage on that axis sits at the edge, others scale relative to them. Toggle between M&A, venture, or both.

        Compare against

        Playlist | Mindbody's portfolio, mapped.

        Each chip is one company. Pill colour shows round type — green for Seed, blue for Series A, purple for B/C+, pink for late-stage, amber for M&A. Bigger sectors keep their full list behind “+ N more”.

        Stage
        Period
        10 of 10 deals

        Market sentiment

        Posts on X, past 7 days

        An AI-synthesised read of the highest-engagement posts about Playlist | Mindbody on X, ranked by likes and reposts, corporate channels excluded.

        Reading the room on X — pulling top posts and synthesizing themes…

        Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

        See Playlist | Mindbody on the full Dealroom platform

        Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.