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Playbook

Consumer Services · San Francisco, United States · Founded 2020

About Playbook MoreLess

Playbook is a modern way to store, share, and collaborate on creative files and projects with your team and clients. It offers a visually-appealing and user-friendly platform that makes it easier to find and share your work in a format that looks more like a portfolio than traditional cloud storage. Its AI-organizing capabilities allow you to escape the mess of nested folders and subfolders, and create a beautiful gallery to share with your team or clients. With Playbook, you can gather feedback and comments on your work, and make it easier to collaborate with others. It's a great way to make sure your work is stored and presented in the best way possible. Playbook stands out from other businesses in the same industry by offering a more visually-appealing and organized way to store, share, and collaborate on creative projects.

Company overview

Playbook company information

The essential company record, classifications and operating signals in one place.

Status
Operational
Founded
2020
Headquarters
San Francisco, United States
Employees
14
Open positions
1
Dealroom signal
57.8
Investment activity
1 companies · latest Nov 2023
Capital deployed
Preferred round
ACQUISITION
client focusb2cindustryMedia

Valuation & funding

Playbook funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES AEquity / VC Apr 2022 $18M $72M Blank Ventures · Hyphen Capital · Founders Fund · Elad Gil
SEEDEquity / VC Aug 2021 $4M $20M Inovia Capital · Abstract Ventures · Beth Turner · Founders Fund
Showing 2 recorded eventsUnlock the complete deal history →

Financials

Workforce over time

Available workforce history. Financial fields without reported data are omitted.

YearEmployees
2026 14
2025 16
2024 23
2023 22
2022 18
2021 11
Company filings, research estimates and Dealroom dataOpen the full financial model →

Growth signals

Playbook website traffic

Latest recorded traffic for Playbook is 540K monthly website visits, down 3.6% over the last three months. Playbook's team declined 12.5% over the past year.

Latest monthly visits540K 3-month web change-3.6% 1-year team growth-12.5%
Monthly website visits46 observations · Jan 2022–Jul 2026
Hover or focus a point to see its exact monthly valueCompare with peers →

Hiring

Open positions at Playbook

Current openings linked to this company in Dealroom.

1 distinct opening shownExplore hiring signals →

Comparisons

Playbook compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Capital deployed

Playbook investments and acquisitions

Recent portfolio relationships for companies that also act as investors or acquirers.

Talent graph

Playbook's talent

Book a demo to see the people
Team profiled 6 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

19 investors on Playbook's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 10 investors entered at this stage
Founders Fund
Inovia Capital
Abstract Ventures
Beth Turner
Eric Wu
Wilson Sonsini
Maple Leaf Angels
Backend Capital
Eddie Kim
Basis Set Ventures
Series A 5 investors entered at this stage
Bain Capital Ventures
Blank Ventures
Hyphen Capital
Elad Gil
Maple VC
Other known 4 additional known investors
Daniel C Liem
Gil Capital
James Zhang
Kevin Zhang

Global footprint

Where Playbook has talent and traffic

Workforce by country
3 countries with
team presence
🇺🇸 United States75%
🇳🇴 Norway8.3%
🇩🇪 Germany8.3%
3 countries shown

In the news

Latest news about Playbook

Recent press, funding announcements, and product moves mentioning Playbook — open to read from the original sources.

See all news

Market sentiment

What the market is saying about Playbook

An AI-synthesized read of the highest-engagement posts about Playbook on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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