PlatinumOne

About PlatinumOne

PlatinumOne Business Services Limited operates as a business process management firm, offering specialized outsourcing solutions to Indian corporations. The company was established on July 30, 2008, by Amey Saxena, who currently serves as CEO, and co-founder Ratul Lahiri, who is a Director. Saxena, an alumnus of IIM Kolkata and Mumbai University, brought experience from his role as a Senior Vice President at ICICI Pru Life to the venture. Lahiri, a marketing postgraduate from Amity Business School, had a background in national sales and marketing roles within the IT and insurance sectors before co-founding the company.

The firm initially launched as PlatinumOne Wealth Advisors Private Limited, securing its first major client, ICICI Prudential Life Insurance, in 2009. A significant name change to PlatinumOne Business Services Private Limited occurred in 2015, the same year it onboarded its first real estate client, the Lodha Group. The company transitioned to a public limited company in July 2020 and successfully launched an Initial Public Offering (IPO) in September 2021, raising ₹3.89 crore. It is now listed on the BSE SME Exchange.

The core of PlatinumOne's business is providing outsourced services focused on customer acquisition and management through its call centers. Its business model revolves around designing and implementing processes for lead conversion, customer service, channel management, and loyalty programs. The company serves a diverse client base across industries such as real estate, insurance, FMCG, consumer durables, and furniture, with notable clients including Godrej Properties, Edelweiss Tokio Life, and Hafele. Revenue is generated by delivering these tailored outsourcing services to mid-size and large corporate clients.

PlatinumOne leverages technology to enhance its service delivery. A key offering is its proprietary Voice AI suite, Insight LLM, which includes tools for customer intent analytics, a near-human voice bot for pre-sales and service, and a real-time agent assistance feature. The company has also developed its own applications for recruitment, knowledge management, and HRIS, and integrates with major CRMs like Salesforce. This technological infrastructure, combined with a focus on employee training and development, underpins its strategy to deliver a return on investment for its clients.