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Placemakr

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An alternative lodging service which operates pop-up hotels in newly built, luxury apartment buildings

Washington DC, United StatesFounded 2016eCommerce & Marketplaces
Valuation $250–500M Last recorded · 2023
Revenue $10–50M Latest reported FY
Headcount 100–500 Current team size
Total funding $100–500M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Placemakr and the history behind them.

About Placemakr

Placemakr.com is a startup that operates in the online booking industry. The company's primary service is to provide a user-friendly platform for customers to make reservations. The interface is designed with a clean and modern aesthetic, utilizing a color scheme of deep blue (#122634) and a light teal (#b2ece7). The 'Book Now' button is prominently displayed, encouraging users to engage with the service.

The company's target clients are individuals or businesses that require a streamlined and efficient booking process. This could range from restaurant reservations, hotel bookings, or scheduling appointments. The platform's design and functionality cater to a broad market, making it a versatile tool for various industries.

Placemakr.com operates on a business model that likely involves charging businesses a fee for using their platform to manage bookings. This could be a flat rate or a percentage of each booking made through the site. The company generates revenue through these fees, providing a valuable service to businesses by simplifying the booking process and potentially driving more customers to them.

In conclusion, Placemakr.com is a promising startup with a user-friendly platform that caters to a broad market. Its business model provides a valuable service to businesses, and its modern and clean design enhances the user experience, making it a strong contender in the online booking industry.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2016
Headquarters
Washington DC, United States
Employees
229
Open positions
17
Dealroom signal
76.6/100
Industry
Travel, Real Estate
Sub-industry
Real Estate Services
Sector
eCommerce & Marketplaces, Property Management, Risk Management, Real Estate, Travel, Luxury, Tourism, Branding, Proptech
Business model
Marketplace & ecommerce
Client focus
b2b, b2c

Funding history

6 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
LATE VCOther financing Mar 2023 $65M $450M Highland Capital Partners · Gaw Capital · Bernstein Management Corp · Harbert Growth Partners ↗
LATE VCOther financing Mar 2022 $90M $360M Highland Capital Partners · MetaProp · Harbert Growth Partners · Mendacre ↗
Showing the latest 2 of 6 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023 —
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Growth signals

Placemakr website traffic

Latest recorded traffic for Placemakr is 150K monthly website visits, up 50% over the last three months. Placemakr's team grew 0.4% over the past year.

Latest monthly visits150K 3-month web change+50% 1-year team growth+0.4%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

12 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed6 investors entered at this stage

  • Camber Creek
  • MetaProp
  • Working Lab Capital
  • Rise of the Rest
  • Mitchell Schear
  • Mendacre

Series A4 investors entered at this stage

Series B and later2 investors entered at this stage

  • Gaw Capital
  • Bernstein Management Corp
Team profiled 16 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 5 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
7 countries with
team presence
🇺🇸 United States85.2%
🇨🇴 Colombia11.9%
🇦🇷 Argentina0.6%
🇻🇪 Venezuela0.6%
🇵🇭 Philippines0.6%
Top 5 of 7 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Placemakr on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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