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Pixability
Pixability is a video ad buying platform for YouTube, Facebook, and Instagram.
About Pixability
Pixability is a specialized software company that focuses on optimizing YouTube advertising for brands and agencies. The company operates in the digital advertising market, specifically targeting YouTube, one of the largest video-sharing platforms globally. Pixability's primary clients include brands from various industries such as fashion, beauty, sports apparel, gaming, travel, food and beverage, automotive, and quick-service restaurants. These clients seek to enhance their video marketing strategies and ensure their ads are both effective and suitable for their brand image.
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Pixability offers a unique platform that provides insights, brand suitability, and performance metrics that are not readily available elsewhere. The platform helps advertisers ensure their ads are placed in appropriate contexts, maintaining brand safety and suitability. This means that ads are shown in environments that align with the brand's values and target audience, avoiding any content that could potentially harm the brand's reputation.
The company's business model revolves around offering both self-serve and managed services. In the self-serve model, clients use Pixability's software to manage their own YouTube ad campaigns. In the managed service model, Pixability's team handles the optimization and management of the campaigns on behalf of the clients. Pixability makes money through subscription fees for its software and service fees for managed campaigns.
Pixability's technology is designed to drive performance by pinpointing the right audience and optimizing ad placements. The platform performs an impressive 37,000 optimizations per day, ensuring that clients' ads reach the most relevant viewers, thereby maximizing return on investment.
At a glance
- Founded
- 2008
- Headquarters
- Boston, United States
- Sector
- Marketing
- Power Law
- Colt$25–100M revenue
Latest news
Press, funding announcements and product moves mentioning Pixability.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed7 investors entered at this stage
Maine Angels
Launchpad Venture Group- NANorth Country Angels
Boston Harbor Angels
Beacon Angels- AFAngel Investor Forum
Walnut Venture Associates
Series A1 investor entered at this stage
PJC
Series B and later1 investor entered at this stage
- PJPJC
Source: Dealroom Talent Intelligence.
Global footprint
team presence
across markets
Market sentiment
An AI-synthesised read of the highest-engagement posts about Pixability on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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