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PitPat

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Pitpatpet Ltd uses technology to augment traditional pet care, enabling owners to take better care of their pets

Cambridge, United KingdomFounded 2014Wellness Beauty
Valuation $10–25M Last recorded · 2026
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for PitPat and the history behind them.

About PitPat

PitPat is a company that specializes in creating innovative products for dog owners, including activity monitors and GPS trackers. These devices help pet owners track their dog's exercise, rest, and play, as well as distance traveled and calories burned. The company also offers personalized feeding recommendations and fun badges for hitting activity goals. PitPat operates in the pet care market, serving dog owners who are looking for advanced technology to monitor and improve their pets' health and wellbeing. The business model includes selling hardware devices, offering a monthly membership for exclusive rewards, and providing dog insurance services. PitPat generates revenue through the sale of its products, membership fees, and insurance premiums. The company aims to provide peace of mind to dog owners by ensuring their pets are healthy, active, and safe.

Source: Dealroom company data

At a glance

Founded
2014
Headquarters
Cambridge, United Kingdom
Sector
Wellness Beauty

Investors

2 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed1 investor entered at this stage

Series B and later1 investor entered at this stage

  • ITV
Team profiled 7 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇬🇧 United Kingdom100%
1 country shown

Market sentiment

Posts on X, past 7 days

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Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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