COMPANY PROFILE

Pipe17

Connects merchant e-commerce businesses with an expanding set of marketplaces, fulfillment centers, financial systems, and SaaS applications to form end-to-end automated operations

Seattle, United StatesFounded 2019eCommerce & Marketplaces

Valuation $50–100M Last recorded · 2025

Revenue $1–10M Latest reported FY

Headcount <100 Current team size

Total funding $10–50M Disclosed equity funding

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About Pipe17

Pipe17 Inc. operates as a software-as-a-service (SaaS) provider, offering an AI-powered order operations platform for e-commerce businesses. The company's primary clients include online retailers, direct-to-consumer brands, and third-party logistics (3PL) providers. Pipe17 operates in the e-commerce technology market, a sector that has seen significant growth with the expansion of online retail.

The company's business model is centered on automating and simplifying the complexities of omnichannel e-commerce. It provides a solution that integrates with various e-commerce systems, including enterprise resource planning (ERP), warehouse management systems (WMS), and shipping solutions. This integration allows for the automation of order-to-cash, procure-to-pay, and logistics workflows. By connecting these disparate systems, Pipe17 enables near real-time synchronization of orders, inventory, and product information across all sales and fulfillment channels.

The company generates revenue through subscriptions to its platform. The value proposition for its clients lies in the reduction of manual processes, the prevention of stockouts and overselling, and the improvement of overall operational efficiency. This leads to lower fulfillment costs and a better customer experience.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2019
Headquarters: Seattle, United States
Employees: 72
Open positions: 4
Dealroom signal: 87.0/100
Industry: Marketing
Sub-industry: Ecommerce Solutions
Sector: eCommerce & Marketplaces
Business model: Marketplace & ecommerce
Client focus: b2b
Links: Website LinkedIn X

Knowledge graph

Founder mafia, market maps, research and news connected to this company by Dealroom

Funding history

3 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
CONVERTIBLE✓Equity / VC	Jan 2025	$3.1M	—	Undisclosed	↗
SERIES A✓Equity / VC	Jan 2025	$12M	$50M	GLP Capital Partners · LFX Venture Partners	↗

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Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

Year	Revenue	Growth
2026
2025
2024
2023
2022
2021		—

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Growth signals

Pipe17 website traffic

Latest recorded traffic for Pipe17 is 25K monthly website visits, up 25% over the last three months. Pipe17's team grew 20% over the past year.

Latest monthly visits25K 3-month web change+25% 1-year team growth+20%

Monthly website visitsNov 2020–Jul 2026

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Open positions

Openings linked to this company in Dealroom

Senior Full Stack Engineer (AI-Native Platform) (SEATTLE ONLY) Seattle, WASeattle, Washington, United States, Northern America, Americas · Full-Stack Development · Aug 25, 2026 Director of Sales, UKLondon, United Kingdom, Northern Europe, Europe · Sales · Aug 25, 2026 Junior Software Engineer, AI-Native (SEATTLE ONLY) Seattle, WASeattle, Washington, United States, Northern America, Americas · Backend Development · Aug 25, 2026 Marketing Manager (Demand Gen and PMM) New Seattle, WASeattle, Washington, United States, Northern America, Americas · Marketing & Communication · Jul 26, 2026 LATAM E-Commerce Operations AnalystSeattle, Washington, United States, Northern America, Americas · Business Intelligence · Jul 21, 2026

5 distinct openings shownExplore hiring signals →

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