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COMPANY PROFILE

Pinata

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The leading media management company for the creators and developers building the future of web3

Omaha, United StatesFounded 2018Other B2B Software
Valuation $100–250M Last recorded · 2022
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Pinata and the history behind them.

About Pinata

Pinata is a cloud-based platform that specializes in storing, managing, and sharing files for non-fungible tokens (NFTs) on the InterPlanetary File System (IPFS). The company provides a suite of tools and APIs that enable developers and creators to easily upload and manage their NFT media, such as images, videos, and other digital assets.

By using IPFS, Pinata ensures that the content associated with an NFT remains accessible and immutable, a critical aspect for maintaining the value and authenticity of digital collectibles. The platform caters to a wide range of clients, from individual artists and creators to large-scale NFT marketplaces and decentralized applications (dApps). Pinata's business model is based on a freemium subscription service, where users can start with a free plan and then upgrade to paid tiers for more storage, faster speeds, and additional features. This model allows the company to serve a broad market, from hobbyists to enterprise-level clients, generating revenue through recurring subscription fees.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2018
Headquarters
Omaha, United States
Employees
29
Open positions
None listed
Dealroom signal
62.7/100
Industry
Enterprise Software
Sector
Other B2B Software, Developer Tools, Coding
Technology
Blockchain
Business model
SaaS
Client focus
b2b, b2c

Funding history

4 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
EARLY VC✓Equity / VC Jul 2022 $18M $72M Undisclosed ↗
SEED✓Equity / VC May 2021 $3.5M $14M Offline Ventures —
Showing the latest 2 of 4 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023 —
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Growth signals

Pinata website traffic

Latest recorded traffic for Pinata is 120K monthly website visits, down 36.8% over the last three months. Pinata's team grew 20.8% over the past year.

Latest monthly visits120K 3-month web change-36.8% 1-year team growth+20.8%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

6 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed2 investors entered at this stage

  • Invest Nebraska
  • Offline Ventures

Other known investors4 additional known investors

Team profiled 7 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
2 countries with
team presence
🇺🇸 United States77.8%
🇧🇷 Brazil11.1%
2 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Pinata on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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