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PervasID

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Wide-area passive RFID for automated inventory management.

Cambridge, United KingdomFounded 2011Semiconductors
Valuation $10–25M Last recorded · 2025
Revenue $1–10M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
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About PervasID

PervasID is a technology company that designs and supplies fixed passive radio-frequency identification (RFID) reader systems for automated, real-time tracking of inventory and assets. The firm was founded in 2011 as a commercial spin-out from the University of Cambridge by Dr. Sabesan Sithamparanathan, Dr. Michael Crisp, Professor Ian White, and Professor Richard Penty. The technology was developed from Dr. Sithamparanathan's PhD research into passive RFID sensing systems, aiming to solve the market's need for a highly accurate tracking solution. The company's core offering is a patented, fixed reader system that provides near 100% detection accuracy for standard passive RFID tags over large areas, a significant improvement on conventional RFID systems that often suffer from dead zones and lower accuracy. Its product suites, including the TrackMaster and Ranger series, utilize a distributed antenna architecture and advanced signal processing to monitor items without manual, handheld scanning. The TrackMaster 2X system can cover up to 240m² with a single reader, while the AI-driven TrackMaster 3X can cover up to 4,500 sq ft, providing real-time location intelligence with high precision. These systems are designed to be hands-free and operate continuously, providing enterprises with constant visibility of their tagged items. PervasID operates on a B2B model, supplying its hardware and software solutions to a global client base in sectors such as retail, aerospace, healthcare, and industrial manufacturing. Clients use the technology to automate stock-taking, improve on-shelf availability, optimize omnichannel fulfillment, reduce shrinkage, and manage critical assets. For instance, healthcare clients like the NHS use the system to track surgical instruments and medical devices, while aerospace manufacturers use it to prevent tool loss, a significant cause of Foreign Object Debris (FOD) costs. The company has received numerous accolades, including a Queen's Award for Enterprise in Innovation in 2021, and its founder, Dr. Sithamparanathan, was awarded an OBE for services to innovation technology.

Source: Dealroom company data

At a glance

Founded
2011
Headquarters
Cambridge, United Kingdom
Sector
Semiconductors

Investors

6 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A6 investors entered at this stage

  • Cambridge Enterprise
  • Cambridge Innovation Capital
  • Parkwalk Advisors
  • Northern Powerhouse Investment Fund
  • Finance Durham
  • Maven Cognition
Team profiled 9 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 5 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇬🇧 United Kingdom100%
1 country shown

Market sentiment

Posts on X, past 7 days

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Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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