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Peloton Technology

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Connected and automated vehicle technology company improving safety and efficiency in the trucking industry

Mountain View, United StatesFounded 2011Transportation
Valuation $250–500M Last recorded · 2017
Headcount <100 Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Peloton Technology and the history behind them.

About Peloton Technology

Peloton Technology is a startup that operates in the automated vehicle technology sector, specifically focusing on the trucking industry. The company's primary mission is to address the two most significant challenges in the $700 billion trucking industry: crashes and fuel use.

Peloton Technology enhances the safety of individual trucks by implementing top-tier collision mitigation systems. These systems use always-on radar sensors to detect vehicles that have stopped or slowed down, alerting the driver and applying brakes when necessary.

The company also employs Vehicle to Vehicle (V2V) communications, allowing trucks to connect directly. This connection enables the rear truck to instantly respond to the front truck's actions, allowing them to accelerate and brake together. This electronic coupling allows the trucks to operate at closer distances safely, forming a 'platoon'.

Peloton's system has demonstrated savings of over 7% when platooning, according to industry-standard tests. The lead truck saves 4.5%, and the following truck saves 10%.

The company's Network Operations Cloud (NOC) maximizes platooning opportunities by notifying drivers of potential pairings based on their location and anticipated route. This system allows for platooning partners to be found en route or planned in advance.

Peloton's business model is likely based on selling their technology and services to trucking companies, thereby helping these companies reduce costs and increase safety.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2011
Headquarters
Mountain View, United States
Employees
10
Open positions
None listed
Dealroom signal
79.8/100
Industry
Security
Sub-industry
Autonomous & Sensor Tech, Logistics & Delivery, Public safety
Sector
Transportation, Automotive, Fleet Management, Core AI, Autonomous Mobility
Technology
Artificial Intelligence, Hardware, Deep Tech, Recognition Technology
Business model
Manufacturing
Client focus
b2c

Funding history

10 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
CONVERTIBLEOther financing Jan 2020 $0 — Sand Hill Angels —
CONVERTIBLEOther financing Jan 2019 $0 — Sand Hill Angels —
Showing the latest 2 of 10 recorded eventsBook a demo for the full funding history →

Growth signals

Peloton Technology website traffic

Latest recorded traffic for Peloton Technology is 860 monthly website visits, up 53.6% over the last three months. Peloton Technology's team grew 11.1% over the past year.

Latest monthly visits860 3-month web change+53.6% 1-year team growth+11.1%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

16 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed3 investors entered at this stage

  • Birchmere Ventures
  • Band of Angels
  • Ken Arnold

Series A12 investors entered at this stage

  • Sand Hill Angels
  • NGP Capital
  • Denso
  • Intel Capital
  • Castrol InnoVentures
  • Magna International
  • Volvo Group Venture Capital
  • Mitsui Global Investment
  • Omnitracs
  • Lockheed Martin Global
  • BP Ventures
  • B37 Ventures

Other known investors1 additional known investor

  • Stanford University
Team profiled 16 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇺🇸 United States100%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Peloton Technology on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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