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PeaTos
Bold tasting crunchy snacks that taste like favorite “junk-food” snacks but made from peas!
About PeaTos
PeaTos operates in the snack food industry, offering a unique product line that combines the taste of traditional junk food with high nutritional value. The company targets health-conscious consumers who seek flavorful snacks without compromising on nutrition. PeaTos' business model revolves around producing and selling snacks made primarily from peas, which are high in protein and fiber. The company generates revenue through direct-to-consumer sales via its website and retail partnerships, including a significant presence in 7,000 stores following a major investment from cereal giant Post. PeaTos' product range includes vegan and dairy-free options, catering to a growing market of plant-based and health-focused consumers. The company differentiates itself by providing snacks that offer the nostalgic taste of childhood favorites while eliminating unhealthy ingredients.
Source: Dealroom company dataKnowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES A✓Equity / VC | Dec 2022 | — | — | Post Holdings | ↗ |
| SERIES A✓Equity / VC | Feb 2021 | $13M | $50M | Post Holdings | — |
Growth signals
Latest recorded traffic for PeaTos is 3K monthly website visits, down 45.5% over the last three months. PeaTos's team grew 0% over the past year.
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A4 investors entered at this stage
Connetic Ventures
Jackson Springs Management Partners
Tracy McGrady
Post Holdings
Other known investors2 additional known investors
Cowtown Angels
SKU
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about PeaTos on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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