Peatix

The founders brought extensive experience from major tech and media companies, including Amazon, Apple, and Sony Music, to their new venture. Taku Harada, the CEO, held management roles at Amazon Japan and Apple, where he was involved in launching the iTunes Music Store in Japan. Emi Takemura, who served as Head of Asia, had a background that included roles at McKinsey, Amazon, and Disney. This diverse experience shaped the company's international aspirations from its inception. Peatix established a global footprint with a presence in New York, Tokyo, Singapore, and Kuala Lumpur, and now serves 27 countries.

The platform provides a self-service solution for event organizers of all sizes, from small community meetups to large-scale conferences. It offers a suite of tools to create customizable event pages, manage registrations, sell tickets, and promote events. Key features include various ticket types (free, paid, and donation-based), a check-in app with QR code scanning, real-time analytics, and attendee management. The business model is straightforward: for paid events, Peatix charges a percentage-based fee plus a flat rate per ticket sold (e.g., 4.9% + $0.99 per ticket), while free events are hosted at no cost. Payouts are processed to the organizer's bank account or PayPal within five business days after the event concludes.

A central element of the Peatix platform is its focus on community building. Organizers can create 'Groups' to foster an online community around their events, sending updates and notifications to followers. The platform also functions as an event discovery tool, helping users find new experiences based on their interests. For attendees, Peatix offers a mobile app that facilitates ticket purchase and check-in. Since its founding, the platform has supported over 900,000 events and serves more than 8.4 million users worldwide.