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PE Accounting

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By delivering traceable numbers, real-time updated decision support and automated financial processes, we give you the ability to make the right decision

Stockholm, SwedenFounded 2010Fintech
Valuation $25–50M Last recorded · 2019
Revenue $10–50M Latest reported FY
Headcount 100–500 Current team size
Total funding $0–10M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for PE Accounting and the history behind them.

About PE Accounting

Kleer, formerly known as PE Accounting, operates as a financial technology firm providing a comprehensive, service-based solution for accounting and payroll management. The company was founded in 2010, with the initial business plan being drafted by serial entrepreneur Andreas Granstedt during a trek in the Himalayas. Frustrated by the lack of control, delayed data, and escalating costs associated with outsourcing accounting for his previous companies, Granstedt envisioned a service that combined technology and human expertise for a fixed price. Recognizing he couldn't build it alone, he partnered with Matthias Hjalmarsson to lead development and Olle Rydqvist, who had a background in auditing, as a co-founder.

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Kleer targets the Swedish market, specializing in serving SaaS and consulting companies with between 3 and 500 employees that are poised for growth. The business operates on a Finance-as-a-Service (FaaS) model, charging a fixed monthly subscription fee. This fee includes access to their proprietary, cloud-based platform and a dedicated team of finance specialists for support and advice, thereby eliminating variable hourly consulting costs. This integrated approach combines the reliability of outsourcing with the control of an in-house finance department.

The core of the offering is a highly automated platform designed to consolidate all financial and payroll functions into a single system. Its features include automated bookkeeping, invoice management, expense and receipt handling via a mobile app, time reporting, and company cards. For its core SaaS clientele, the system provides specialized functionalities such as automated recognition of recurring revenue and real-time tracking of metrics like MRR and ARR. By automating a significant portion of administrative tasks—claiming up to a 95% reduction in time spent on payroll administration and 80% faster monthly closings—the platform allows clients to focus on strategic analysis rather than manual data entry. The system features an open API, enabling integrations with other business software. Kleer also recently introduced "Kleer Insights," providing pre-defined analytics dashboards directly within the system.

Source: Dealroom company data

At a glance

Founded
2010
Headquarters
Stockholm, Sweden
Sector
Fintech
Power Law
Colt$25–100M revenue

Investors

2 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A1 investor entered at this stage

Series B and later1 investor entered at this stage

  • SEB
Team profiled 14 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 7 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
6 countries with
team presence
🇸🇪 Sweden96.8%
🇺🇸 United States1.1%
🇮🇩 Indonesia0.5%
🇪🇬 Egypt0.5%
🇮🇳 India0.5%
Top 5 of 6 shown
Web traffic by country
43K monthly visits
across markets
🇸🇪 Sweden94.9%
🇫🇮 Finland1.6%
🇺🇦 Ukraine1.6%
🇩🇪 Germany0.9%
🇺🇸 United States0.5%
Top 5 markets shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about PE Accounting on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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