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COMPANY PROFILE

Passes

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Building tools for the web3 creator economy

Los Angeles, United StatesFounded 2022Marketing
Valuation $100–250M Last recorded · 2024
Revenue <$1M Latest reported FY
Headcount 100–500 Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Passes and the history behind them.

About Passes

Passes is a creator monetization platform that helps creators scale content and own direct relationships with their audiences. The product combines memberships, paid DMs, 1:1 calls, livestreams, group chats, merch and digital sales, and content scheduling so creators can keep a high share of earnings—marketed as up to 90%—across sports, music, fitness, finance, and other verticals. Based in Los Angeles and founded in 2022, Passes serves professional creators and their fans with subscription and transactional revenue tools for the modern creator economy.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2022
Headquarters
Los Angeles, United States
Employees
113
Open positions
5
Dealroom signal
84.2/100
Industry
Media, Marketing
Sector
Marketing, Crypto and Web3, Hard Tech, creator economy
Technology
Blockchain
Business model
SaaS
Client focus
b2b
Investment activity
1 company, latest Jul 2023
Capital deployed
—
Preferred round
ACQUISITION

Funding history

4 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES AOther financing Feb 2024 $40M $160M Michael Ovitz · Ramtin Naimi · Crossbeam Venture Partners · Jens Grede ↗
EARLY VCOther financing Jul 2023 $9M $36M Florida Funders · Multicoin Capital ↗
Showing the latest 2 of 4 recorded eventsBook a demo for the full funding history →

Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearRevenueGrowth
2026
2025
2024
2023 —
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Growth signals

Passes website traffic

Latest recorded traffic for Passes is 4.1M monthly website visits, up 57.7% over the last three months. Passes's team declined 2.6% over the past year.

Latest monthly visits4.1M 3-month web change+57.7% 1-year team growth-2.6%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investors

18 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed11 investors entered at this stage

Series A7 investors entered at this stage

  • Bond
  • Michael Ovitz
  • Ramtin Naimi
  • Crossbeam Venture Partners
  • Jens Grede
  • Alexandra Botez
  • Emma Grede
Team profiled 6 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
4 countries with
team presence
🇺🇸 United States87.5%
🇵🇭 Philippines6.3%
🇨🇦 Canada4.2%
🇪🇨 Ecuador2.1%
4 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Passes on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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