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COMPANY PROFILE

Packform

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A technology platform for the packaging industry, connecting businesses with a network of dealers to streamline procurement and order management

Melbourne, AustraliaFounded 2019eCommerce & Marketplaces
Valuation $50–100M Last recorded · 2021
Headcount 100–500 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Packform and the history behind them.

About Packform

Packform is a technology company that has developed a cloud-based platform for packaging procurement. The platform connects a network of independent packaging dealers and brokers with businesses, streamlining the quoting, ordering, and management processes for packaging supplies.

The company's business model is based on a marketplace approach. It provides the technology infrastructure for dealers to connect with customers and manage their sales, and it likely takes a commission or fee on the transactions that occur on its platform. Packform's target clients are businesses of all sizes that have ongoing packaging needs, and it serves a wide range of industries.

The platform offers features such as a centralized dashboard for managing orders, a quoting tool that allows for competitive pricing from multiple dealers, and workflow automation to reduce manual tasks. By digitizing the traditionally manual and relationship-based process of packaging sales, Packform aims to increase efficiency, transparency, and cost-effectiveness for both buyers and sellers.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2019
Headquarters
Melbourne, Australia
Employees
105
Open positions
None listed
Dealroom signal
78.9/100
Sector
eCommerce & Marketplaces
Business model
Marketplace & ecommerce
Client focus
b2b

Funding history

1 recorded event

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
EARLY VC✓Equity / VC Nov 2021 $16M $65M WAM Leaders · Thorney Investment · Regal Funds Management —
Showing the latest 1 of 1 recorded eventsBook a demo for the full funding history →

Growth signals

Packform website traffic

Latest recorded traffic for Packform is 8K monthly website visits, down 14.9% over the last three months. Packform's team grew 15.4% over the past year.

Latest monthly visits8K 3-month web change-14.9% 1-year team growth+15.4%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

4 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A3 investors entered at this stage

  • WAM Leaders
  • Thorney Investment
  • Regal Funds Management

Other known investors1 additional known investor

  • Deasil Group
Team profiled 6 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 6 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
5 countries with
team presence
🇺🇸 United States67.5%
🇦🇺 Australia18.8%
🇮🇩 Indonesia6.3%
🇵🇭 Philippines5%
🇵🇰 Pakistan1.3%
5 countries shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Packform on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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