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COMPANY PROFILE

OpenX

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OpenX has the largest independent ad exchange network for publishers and demand partners, while maintaining the highest quality marketplace standards

Pasadena, United StatesFounded 2007Marketing
Revenue $50–100M Latest reported FY
Headcount 500–1k Current team size
Unlock exact values This page shows ranges. Dealroom has the exact numbers for OpenX and the history behind them.

At a glance

Founded
2007
Headquarters
Pasadena, United States
Sector
Marketing
Power Law
Thoroughbred$100M+ revenue

Investors

12 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed4 investors entered at this stage

Series B and later8 investors entered at this stage

Employees mapped 527 incl. 15 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 13 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia 12 alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
14 countries with
team presence
🇺🇸 United States51.7%
🇵🇱 Poland37.6%
🇬🇧 United Kingdom2.9%
🇸🇬 Singapore1.9%
🇯🇵 Japan1.5%
Top 5 of 14 shown
Web traffic by country
58K monthly visits
across markets
🇮🇳 India23.4%
🇺🇸 United States15.7%
🇬🇧 United Kingdom8.1%
🇦🇺 Australia7.1%
🇪🇸 Spain4.7%
Top 5 markets shown

Investments and acquisitions

Disclosed deals where OpenX was the backer or acquirer, 2012–2017. Toggle between venture rounds, M&A, or both. The map below is grouped by the target company's sector — the colored pill on each chip is the round type.

Portfolio analysis

3 deals across OpenX's capital deployment.

Where the deals concentrate by sector, stage, and decade.

By sectorCount
    By stageCount
      By periodCount

        OpenX's portfolio, mapped.

        Stage
        Period
        3 of 3 deals

        Market sentiment

        Posts on X, past 7 days

        An AI-synthesised read of the highest-engagement posts about OpenX on X, ranked by likes and reposts, corporate channels excluded.

        Reading the room on X — pulling top posts and synthesizing themes…

        Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

        See OpenX on the full Dealroom platform

        Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.