O
Ooyala
Ooyala is a leading provider of software and solutions that optimize the production, distribution and monetization of media
About Ooyala
Ooyala, now part of Dalet, operates in the digital media and content distribution market. The company offers the Ooyala Flex Media Platform, a comprehensive solution designed to streamline the production, management, and distribution of digital content. This platform is particularly beneficial for content creators and distributors who need to deliver their media across multiple platforms efficiently.
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Ooyala serves a diverse range of clients, including studios, enterprises, brands, media companies, broadcasters, and operators. Essentially, any organization involved in creating or distributing digital content can benefit from Ooyala's services. The platform helps these clients manage their content pipelines, automate archiving processes, and distribute content to various channels, ensuring that their media reaches the intended audience quickly and effectively.
The business model of Ooyala revolves around providing a flexible and configurable content supply chain platform. This means that clients can customize the platform to fit their specific needs, whether it's for content production, intelligent archiving, or multi-channel distribution. Ooyala makes money by offering these services through a subscription-based model, where clients pay for access to the platform and its various features.
In summary, Ooyala's primary value proposition is its ability to help clients produce content faster, distribute it anywhere, and monetize their archives. By leveraging automation and an open, extensible platform, Ooyala ensures that content owners can maximize their revenue and reach.
At a glance
- Status
- Acquired
- Founded
- 2007
- Headquarters
- Los Angeles, United States
- Employees
- 49
- Open positions
- None listed
- Dealroom signal
- 60.8/100
- Industry
- Media, Marketing
- Sub-industry
- Marketing Analytics
- Sector
- Marketing, Cloud Data Services, Supply Chain Management, Analytics, SaaS, Advertising, Streaming, Campaign Management, Video, Platform, Cloud-Based
- Client focus
- b2c
Latest news
Press, funding announcements and product moves mentioning Ooyala.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITIONOther financing | Aug 2014 | $270M | — | Telstra | — |
| SERIES FOther financing | Dec 2013 | $43M | $172M | Titanium Ventures | — |
Growth signals
Latest recorded traffic for Ooyala is 150 monthly website visits, down 90.6% over the last three months. Ooyala's team grew 0% over the past year.
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
Motorola Mobility (a Lenovo Company)
Series A1 investor entered at this stage
Series B and later4 investors entered at this stage
Rembrandt Venture Partners
CID Group
ITOCHU
Titanium Ventures
Other known investors1 additional known investor
Telstra
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Ooyala on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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