O
Oobli
This company produces sweet proteins as alternatives to sugar, offering healthier and more environmentally friendly options for sweet treats
About Oobli
Oobli, Inc. is a Delaware-based company that operates in the food and beverage industry, specializing in the production of low-sugar chocolate products. The company leverages innovative sweet proteins derived from fruits and berries, primarily sourced from West Africa, to create chocolate bars that contain 70% less sugar without compromising on taste. These sweet proteins act as natural sweeteners but are digested like proteins, avoiding the negative side effects associated with traditional sugars and sugar alternatives, such as blood sugar spikes and gut microbiome changes.
Oobli's primary market includes health-conscious consumers who seek indulgent yet healthier alternatives to traditional chocolate. The company's business model revolves around direct-to-consumer sales through its website, offering various chocolate bar packs, including dark chocolate, dark chocolate raspberry, and dark chocolate sea salt flavors. Revenue is generated through online sales, with a focus on building a loyal customer base by emphasizing the health benefits and superior taste of its products.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2014
- Headquarters
- Davis, United States
- Employees
- 42
- Open positions
- 2
- Dealroom signal
- 76.2/100
- Sub-industry
- Innovative Food
- Sector
- eCommerce & Marketplaces, Biotechnology, Sugar, Synthetic Biology, Alternative Protein, Sustainable Development Goals, Sweetness, Fermentation, Enabler of Alternative Proteins, Climate Tech
- Technology
- Deep Tech
- Business model
- Manufacturing, Marketplace & ecommerce
- Client focus
- b2c
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| LATE VC✓Equity / VC | Feb 2025 | $0 | — | Norinchukin Innovation Fund · Global Brain Corporation | ↗ |
| LATE VC✓Equity / VC | Aug 2024 | $0 | — | Plug and Play | — |
Growth signals
Latest recorded traffic for Oobli is 20K monthly website visits, down 31% over the last three months. Oobli's team declined 6.7% over the past year.
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed2 investors entered at this stage
SOSV
Indie Bio
Series A7 investors entered at this stage
Khosla Ventures
Plug and Play
Evolv Ventures
Global Brain Corporation
B37 Ventures
Piva
Alumni Ventures
Series B and later1 investor entered at this stage
Norinchukin Innovation Fund
Other known investors4 additional known investors
Flucas Ventures
Harlem Biospace
Hemisphere Ventures
Kirin Health Innovation Fund
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about Oobli on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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