O
OneTeam
Athlete Brand Sponsorship - OneTeam
About OneTeam
OneTeam Partners is a pioneering company designed by athletes for athletes, focusing on leveraging their collective influence to create and support disruptive businesses. Operating in the sports and entertainment market, OneTeam serves athletes by providing a comprehensive suite of services across various domains. The company offers business building services, consumer products, content media, games interactive, and sponsor-athlete partner marketing. OneTeam's business model revolves around utilizing the combined rights of athletes' names, images, and likenesses (NIL) to develop diverse products and services that resonate with fans. Revenue is generated through the creation and sale of apparel, hardlines, trading cards, original branded content, media properties, live events, and cross-platform games. Additionally, OneTeam facilitates authentic partnerships between athletes and brands, delivering integrated, turnkey solutions. The company operates on a non-exclusive Group Licensing Agreement (GLA) basis, allowing athletes the flexibility to explore various marketing opportunities without restrictions.
Source: Dealroom company dataAt a glance
- Founded
- 2019
- Headquarters
- Washington DC, United States
- Sector
- Consumer Services
Latest news
Press, funding announcements and product moves mentioning OneTeam.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series B and later2 investors entered at this stage
RedBird Capital Partners
NWSL Players Association
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about OneTeam on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
See OneTeam on the full Dealroom platform
Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.