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OneSignal

Marketing · San Mateo, United States · Founded 2011

Provides tools for sending email, SMS, and push notifications for developers and marketers MoreLess

OneSignal is a customer engagement platform that specializes in push notifications. It serves a broad range of clients, from small businesses to large corporations, across various markets. The company's primary service is to help businesses connect with their customers through mobile and web push notifications. These notifications are designed to create a delightful user experience and can be personalized to target the right audience.

OneSignal's business model is based on a freemium model where basic services are provided for free, and premium features are available for a fee. The company generates revenue through its premium services, which include advanced features like machine learning to optimize message delivery times and detailed analytics to track message performance.

The platform is designed to be user-friendly, with a setup process that takes as little as 15 minutes. It can handle high volumes of users, sending out billions of notifications daily. OneSignal also offers a 'set it and forget it' feature, where notifications can be triggered based on user behavior.

The company prides itself on its open-source SDKs and API accessibility, making it a popular choice among developers. The founders, who were developers themselves, built OneSignal to meet a personal need, and have since made it easy for any business to get up and running with the platform.

Keywords: Customer Engagement, Push Notifications, Freemium Model, User-Friendly, High Volume, Behavior-Based Notifications, Machine Learning, Detailed Analytics, Open-Source SDKs, API Accessibility.

Valuation $100–500M
Revenue $10–50M
Headcount 100–500
Total funding $50–100M
Unlock exact values This page shows ranges. Dealroom has the exact numbers for OneSignal and the history behind them.

Talent graph

OneSignal's talent

Book a demo to see the people
Employees mapped 167 incl. 2 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 15 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

12 investors on OneSignal's cap table

Sourced from Dealroom's funding history. Investor profile links are shown where available.

Seed 5 investors entered at this stage
Y Combinator
Zach Coelius
Rakuten
Justin Kan
Daniel Curran
Series A 4 investors entered at this stage
SignalFire
Gil Elbaz
Auren Hoffman
Rakuten Capital
Series B+ 3 investors entered at this stage
BAM Elevate
Nimble Partners
ServiceNow Ventures

Global footprint

Where OneSignal has talent and traffic

Workforce by country
7 countries with
team presence
🇺🇸 United States78.8%
🇬🇧 United Kingdom13.3%
🇸🇬 Singapore4.6%
🇨🇦 Canada1.3%
🇪🇸 Spain0.7%
Top 5 of 7 shown
Web traffic by country
1.7M monthly visits
across markets
🇵🇰 Pakistan56.2%
🇮🇳 India5.1%
🇧🇷 Brazil2.9%
🇺🇸 United States2.6%
🇲🇾 Malaysia2.5%
Top 5 markets shown

Market sentiment

What the market is saying about OneSignal

An AI-synthesized read of the highest-engagement posts about OneSignal on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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