O
Omnireliant
Omnireliant Corporation engages in the creation, design, distribution, and sale of fragrance, cosmetic, skincare, and personal beauty
About Omnireliant
OmniReliant, founded in 2006 and headquartered in Tampa, Florida, operated within the Media and Information Services sector, specializing in the creation and distribution of consumer products. The company's business model revolved around a multi-channel distribution strategy, utilizing direct response infomercials, live shopping networks, e-commerce platforms, and direct mail to bring its product portfolio to market. This approach targeted a broad consumer base across various retail environments.
Throughout its operational history, OmniReliant engaged in strategic acquisitions to expand its market presence and product offerings. A notable transaction was the merger and acquisition of Home Shopping Express in May 2011. The company successfully raised a total of $19.4 million in funding to fuel its growth and operations. Ultimately, OmniReliant was acquired on January 3, 2011, marking a significant milestone in its corporate journey.
The company's focus was on the complete lifecycle of consumer goods, from initial design and creation to distribution and sales. By leveraging a diverse range of media and sales channels, OmniReliant aimed to maximize product visibility and accessibility for consumers.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2006
- Headquarters
- Tampa, United States
- Open positions
- None listed
- Dealroom signal
- 18.0/100
- Industry
- Fashion
- Sub-industry
- Apparel
- Sector
- Fashion, Shopping, Retail, Luxury
- Client focus
- b2c
- Investment activity
- 1 company, latest Sep 2009
- Capital deployed
- —
- Preferred round
- ACQUISITION
- Links
- Website
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| EARLY VC✓Equity / VC | Feb 2009 | $10M | $40M | Undisclosed | — |
Growth signals
Latest recorded traffic for Omnireliant is 0 monthly website visits.
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
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Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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