Omi

The Omi platform allows brands to transform their physical products into photorealistic 3D models. This is done either by Omi's team of 3D artists who model the object, or for simpler items, by using 2D photos. Once a digital twin of the product is created, marketing teams can use the company's browser-based 'Virtual Studio' to create an unlimited number of images and videos without any technical skills. Users have creative control to manipulate backgrounds, lighting, camera angles, and add props from a large digital library.

The business operates on a B2B subscription model, providing its tools to businesses of all sizes, from startups to large enterprises. This approach enables clients to significantly reduce the time and cost associated with traditional photoshoots, which can take weeks and be expensive. The platform is designed for marketing professionals, product managers, and e-commerce managers to generate content for social media, ad creatives, e-commerce banners, and product pages. Omi serves over 600 brands, including notable names like Clarins, Nestlé, LVMH, and Meta.

Omi has secured significant funding to fuel its growth and expansion. The company raised €6 million in a 2022 seed round led by Dawn Capital. This was followed by a €13 million Series A round in June 2024, also led by Dawn Capital, with participation from Founders Future and angel investors. This capital is being used to enhance product development and expand its go-to-market strategy, with a focus on the UK and US markets.