O
OFF/BEAT
Venture studio for early-stage AI-focused ideas.
About OFF/BEAT
OFF/BEAT Studios is a new venture launched in March 2026 by Aman Gupta, the co-founder of the consumer electronics brand boAt. Positioned as a venture studio, the firm is expected to support new ideas and founders from an early stage, with a particular focus on leveraging technology and artificial intelligence. Gupta's vision for the company, which he refers to as "Aman 2.0," is to address a market being reshaped by AI and evolving consumer expectations.
Shortly after its launch, OFF/BEAT Studios secured ₹100 crore (approximately $12 million USD) in a seed funding round led by Bessemer Venture Partners, valuing the startup at ₹450 crore. Gupta stated he chose Bessemer not just for the capital, but for their global perspective, credibility, and strategic support in technology and AI. The venture was introduced after Gupta transitioned to a non-executive director role at boAt, where he was instrumental in the brand's marketing and growth.
As of early April 2026, details about OffBeat Studios' specific business model, sector focus, and product offerings remain largely undisclosed. The company is operating as a stealth entity. The branding features a stylized "OFF/BEAT" logo, and it is currently unclear if it will have any strategic association with boAt or operate entirely independently. Gupta's move comes as his first company, boAt, is reportedly preparing for an IPO.
Source: Dealroom company dataKnowledge graph
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Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SEEDOther financing | Apr 2026 | $11M | $43M | Bessemer Venture Partners | ↗ |
Growth signals
Latest recorded traffic for OFF/BEAT is 27K monthly website visits, down 94.5% over the last three months.
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed1 investor entered at this stage
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about OFF/BEAT on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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