O
ODAIA
AI · Toronto, Canada · Founded 2018
ODAIA provides businesses with a window into their customer journeys and offers prediction tools for churn and next best actions MoreLess
ODAIA is a pioneering company in the field of life sciences predictive analytics and commercial insights. Founded in 2018, the company emerged from a collaboration between the University of Toronto and the University of Lausanne in Switzerland. ODAIA's primary product, MAPTUAL, is an AI-powered platform designed to assist pharmaceutical companies in identifying, qualifying, and engaging healthcare providers (HCPs). This helps reduce the time it takes for therapies to reach patients.
MAPTUAL offers two main solutions: MAPTUAL Field and MAPTUAL Sphere. MAPTUAL Field is tailored for sales teams, helping them to target, predict, and engage with HCPs more effectively, especially when sales are declining or when entering new markets. MAPTUAL Sphere, on the other hand, equips marketing teams and sales managers with real-time, value-generating information. It provides both historical analytics and future predictions across different HCP segments and regions, enabling better decision-making and strategy formulation.
ODAIA operates in the pharmaceutical and healthcare market, serving clients that include pharmaceutical companies and healthcare organizations. The company's business model revolves around providing software-as-a-service (SaaS) solutions. By leveraging its proprietary analytics engine, ODAIA generates revenue through subscription fees for its MAPTUAL platform. This model ensures a steady stream of income while providing continuous value to its clients.
In summary, ODAIA's mission is to reduce the time to therapy by facilitating meaningful interactions between pharmaceutical companies and healthcare providers through human-centric, AI-powered software. Their vision is to guide humans to improved health journeys through collective experiences.
Keywords: predictive analytics, commercial insights, AI-powered platform, pharmaceutical companies, healthcare providers, SaaS, real-time data, sales optimization, market entry, therapy acceleration.
Company overview
ODAIA company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2018
- Headquarters
- Toronto, Canada
- Employees
- 109
- Open positions
- 11
- Dealroom signal
- 77.6
Valuation & funding
ODAIA funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES B✓Equity / VC | May 2023 | $25M | $100M | StandUp Ventures · Monograph Capital · Flint Capital · Graphite Ventures | ↗ |
| SERIES A✓Equity / VC | Feb 2022 | $14M | $55M | Innospark Ventures · Flint Capital · Alumni Ventures · Graphite Ventures | ↗ |
| SEED✓Equity / VC | Nov 2020 | $3.3M | $13M | Panache Ventures · StandUp Ventures · BDC Capital · Business Development Bank of Canada | — |
| SEED✓Equity / VC | Sep 2019 | $1.3M | $5.2M | StandUp Ventures · Panache Ventures | — |
| SPINOUT✓Other financing | Mar 2018 | $0 | — | University of Toronto | — |
Financials
Workforce over time
Available workforce history. Financial fields without reported data are omitted.
| Year | Employees |
|---|---|
| 2026 | 108 |
| 2025 | 108 |
| 2024 | 98 |
| 2023 | 96 |
| 2022 | 31 |
| 2021 | 30 |
| 2020 | 19 |
Growth signals
ODAIA website traffic
Latest recorded traffic for ODAIA is 11K monthly website visits, up 34.1% over the last three months. ODAIA's team grew 0.9% over the past year.
Hiring
Open positions at ODAIA
Current openings linked to this company in Dealroom.
Comparisons
ODAIA compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
| Company | Headquarters | Status | Employees | Total funding | Valuation |
|---|---|---|---|---|---|
 PinepeakPrecision wildfire forecasting, anywhere on Earth |
London, United Kingdom | Operational | 12 | $589K | $1.6M |
 PredictiaAI-powered custom software for climate and health data |
Santander, Spain | Operational | |||
 SennosThe first IoT-enabled, intelligent cloud platform for fermentation optimization - precision products with zero waste |
Durham, United States | Operational | |||
 Amiral TechnologiesProvides predictive maintenance solutions |
Grenoble, France | Acquired | |||
 CB4AI algorithms to identify high local demand for specific products in stores |
New York City, United States | Acquired | |||
 InmetricsInformation technology efficiency services provider |
Barueri, Brazil | Operational | |||
 U-hopperA deep-tech company developing IoT & Big data analytics solutions |
Trento, Italy | Operational | |||
 Human Affinity PlatformPlatform combining personality analysis with predictive algorithms to predict human behavior |
Madrid, Spain | Operational |
Talent graph
ODAIA's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where ODAIA has talent and traffic
team presence
In the news
Latest news about ODAIA
Recent press, funding announcements, and product moves mentioning ODAIA — open to read from the original sources.
Market sentiment
What the market is saying about ODAIA
An AI-synthesized read of the highest-engagement posts about ODAIA on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
See ODAIA’s full profile on Dealroom
Request a free trial to see the complete deal history, financials, people graph and growth signals.
Takes under a minute. Already use Dealroom? Log in.