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Numeral

Fintech · San Francisco, United States · Founded 2023

Ecommerce Sales Tax Automation MoreLess

Numeral is a startup that provides comprehensive sales tax management services for ecommerce businesses. The company operates in the financial technology market, specifically focusing on tax compliance. It serves a broad range of clients, particularly ecommerce entrepreneurs who need assistance with sales tax compliance.

The business model of Numeral is centered around providing a one-stop solution for all sales tax needs. They offer services such as resolving unresolved sales tax issues, monitoring sales 24/7 to determine when a business has achieved economic nexus, and automating monthly remittances. By connecting all sales channels into their platform, they provide constant nexus tracking and reporting.

Numeral's revenue is likely generated through a subscription-based model, where clients pay for the services on a regular basis. The company's team is composed of CPAs, former product managers, and ecommerce operators, which gives them a unique understanding of the challenges faced by their clients.

The company was founded by Sam Ross, who has experience operating multiple 7-figure ecommerce stores, and Kevin Liu, a licensed CPA in California. They created Numeral to simplify the complex process of sales tax compliance, which became more complicated after a 2018 Supreme Court ruling that retailers are responsible for collecting sales tax for out-of-state sales.

In addition to their core services, Numeral also provides educational resources on sales tax, including a guide on how to speak to a human about sales tax issues in every state.

Keywords: Sales Tax, Ecommerce, Compliance, Financial Technology, Nexus Tracking, Automated Remittances, Sales Monitoring, Subscription-Based Model, Tax Compliance, Educational Resources.

Valuation $100–500M
Revenue $1–10M
Headcount 100–500
Total funding $50–100M
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Company overview

Numeral company information

The essential company record, classifications and operating signals in one place.

Status
Operational
Founded
2023
Headquarters
San Francisco, United States
Employees
138
Open positions
2
Dealroom signal
94.2
client focusb2btechnologyArtificial IntelligencetechnologyMachine Learningsub industryFinancial Management SolutionssectorAccountingbusiness modelSaaSindustryFintechsectorTaxsectorYC W23

Valuation & funding

Numeral funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES BOther financing Sep 2025 $35M $350M Benchmark · MANTIS · Y Combinator · Uncork Capital
SERIES AOther financing Mar 2025 $18M $72M Y Combinator · Uncork Capital · FundersClub · Benchmark
SEEDOther financing Sep 2023 $125K $500K Y Combinator
SEEDOther financing Apr 2023 $500K $2M Undisclosed
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Financials

Revenue and workforce over time

Available revenue and workforce history. Fields without reported data are omitted.

YearRevenueGrowthEmployees
2026 $5M 0% 138
2025 $5M +61.3% 89
2024 $3.1M 29
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Growth signals

Numeral website traffic

Latest recorded traffic for Numeral is 120K monthly website visits, up 73.9% over the last three months. Numeral's team grew 55.1% over the past year.

Latest monthly visits120K 3-month web change+73.9% 1-year team growth+55.1%
Monthly website visits44 observations · Dec 2022–Jul 2026
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Comparisons

Numeral compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

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Talent graph

Numeral's talent

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Team profiled 13 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

6 investors on Numeral's cap table

Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.

Seed 1 investor entered at this stage
Series A 5 investors entered at this stage

Global footprint

Where Numeral has talent and traffic

Workforce by country
7 countries with
team presence
🇺🇸 United States83.3%
🇸🇻 El Salvador10.2%
🇧🇷 Brazil2.8%
🇪🇸 Spain0.9%
🇿🇦 South Africa0.9%
Top 5 of 7 shown

In the news

Latest news about Numeral

Recent press, funding announcements, and product moves mentioning Numeral — open to read from the original sources.

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Market sentiment

What the market is saying about Numeral

An AI-synthesized read of the highest-engagement posts about Numeral on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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