COMPANY PROFILE

NOTA

Develops and sells architect-designed vacation homes that double as hotels, with housing, mobility and urban-development lines

Tokyo, JapanFounded 2020Travel

Valuation $250–500M Last recorded · 2026

Headcount 100–500 Current team size

Total funding $100–500M Disclosed equity funding

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About NOTA

NOTA (formerly NOT A HOTEL) develops and sells architect-designed vacation homes that owners can use themselves or have operated as hotels while they are away, including shared-ownership options that let buyers purchase a set number of nights each year. After building its name with the NOT A HOTEL villas, the company renamed itself NOTA and now runs several business lines: NOT A HOTEL (villas and hotels), NOT A HOUSE (residential), NOT A GARAGE (mobility) and NOT A CITY (urban development).

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At a glance

Status: Operational
Founded: 2020
Headquarters: Tokyo, Japan
Employees: 100
Open positions: 67
Dealroom signal: 58.5/100
Industry: Travel
Sub-industry: Accommodation
Sector: Travel
Business model: SaaS
Client focus: b2c
Investment activity: 1 company, latest Apr 2023
Capital deployed: $0
Preferred round: SEED
Links: Website LinkedIn X

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Funding history

10 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
DEBTDebt	Apr 2026	$0	—	RISA	↗
DEBTDebt	Feb 2026	$58M	—	Undisclosed	↗

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Growth signals

NOTA website traffic

Latest recorded traffic for NOTA is 110K monthly website visits, down 26.7% over the last three months. NOTA's team grew 20.5% over the past year.

Latest monthly visits110K 3-month web change-26.7% 1-year team growth+20.5%

Monthly website visitsOct 2020–Jul 2026

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Open positions

Openings linked to this company in Dealroom

(CLUB HOUSE SETOUCHI)Miyazaki, Japan · Other · Aug 29, 2026 (NOT A HOTEL)Miyazaki, Japan · Other · Aug 29, 2026 (NOT A GARAGE)Tokyo, Japan, Eastern Asia, Asia · Other · Aug 15, 2026 Owner experiences / Destination ExperienceanagerMiyazaki, Japan · Other · Aug 14, 2026 (NOT A GARAGE)Miyazaki, Japan · Other · Jul 17, 2026 (28)Tokyo, Japan, Eastern Asia, Asia · Other · Jun 19, 2026 ()Miyazaki, Japan · Other · Nov 13, 2025 CGMiyazaki, Japan · Other · Nov 13, 2025

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Closest operating peers by Dealroom taxonomy

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FRFrontdeskPowers short-term stays for modern dynamic living	Milwaukee, United States	Operational
CACompagnie de Bel AirCompagnie de Bel Air operates open air holiday resorts	Paris, France	Operational
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VHVincci HotelesAn international chain, specialized in the segment of 4 and 5 star hotels organized in two lines differentiated by location and category	Alcobendas, Spain	Operational
BRBranäsgruppenIntends to build an exclusive hotel accommodation in the form of a ski lodge	Torsby kommun, Sweden	Operational
ICIndie CampersGlobal RV rental and road trip marketplace	Lisbon, Portugal	Operational