N
NORNORM
Provides businesses with workspace solutions that meet their needs as they change
About NORNORM
Nornorm is a forward-thinking startup that operates in the office furniture market. The company's primary business model is centered around extending the lifespan of furniture by refurbishing and circulating them among businesses. This unique approach not only promotes sustainability but also offers a cost-effective solution for businesses looking to furnish their offices.
Nornorm's clients are primarily businesses, ranging from startups to established companies, that require office furniture. The company's services are particularly appealing to businesses that are conscious of their environmental impact and are looking for flexible, cost-effective solutions.
The company operates on a subscription-based model, which allows businesses to adapt their office spaces as needed without any additional charges or long-term commitments. This model is designed to scale with a company's growth, making it an ideal solution for businesses at any stage.
Nornorm's revenue is generated through its subscription fees. The price per month is calculated based on the square meters a business wants to furnish, with the assumption that the average employee will need 10m² of office space. This pricing model makes it easy for businesses to budget for their office furniture needs.
In summary, Nornorm is a sustainable, flexible, and cost-effective solution for businesses looking to furnish their office spaces. The company's unique business model and commitment to sustainability set it apart in the office furniture market.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2020
- Headquarters
- Copenhagen, Denmark
- Employees
- 107
- Open positions
- 7
- Dealroom signal
- 75.0/100
- Industry
- Real Estate
- Sub-industry
- Real Estate Services
- Sector
- eCommerce & Marketplaces, Office Space, Furniture, Rental Furniture, Product Traceability, Sustainable Development Goals, Marketplace & Ecommerce, Climate Tech, Circular Economy, Rental
- Business model
- Marketplace & ecommerce
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES AOther financing | Oct 2025 | $67M | $726M | Verdane Capital · Santander Group · Philian Invest · Inter IKEA Group | ↗ |
| DEBTDebt | Jul 2024 | $61M | — | Santander Group · European Investment Fund | ↗ |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for NORNORM is 24K monthly website visits, up 71.4% over the last three months. NORNORM's team grew 2.9% over the past year.
Open positions
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A4 investors entered at this stage
IKEA- PIPhilian Invest
Verdane Capital
Inter IKEA Group
Series B and later2 investors entered at this stage
Santander Group
European Investment Fund
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about NORNORM on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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