COMPANY PROFILE

Nextperf

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AI-powered retargeting solutions for online advertising

Paris, FranceFounded 2009Marketing

Valuation $0–100M Latest valuation · 2011

Revenue $10–50M Latest reported FY

Headcount <100 Current team size

Total funding $10–50M Disclosed equity funding

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About Nextperf

Nextperf was a provider of online advertising retargeting solutions that utilized artificial intelligence. The company offered a scalable platform for marketing departments to manage display advertising budgets, featuring real-time analysis of user profiles and dynamic content creation.

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In July 2016, Nextperf was acquired by Rakuten Marketing. The acquisition was intended to enhance Rakuten Marketing's display technology with enriched user scoring and ad intelligence, while also expanding its presence in continental Europe. At the time of the acquisition, Nextperf was active in Europe, Brazil, and North America, serving nearly 1,000 clients. The company's offerings included innovative models such as skin retargeting, web-to-store solutions, and consumer advice within banners.

Source: Dealroom company data

At a glance

Status: Acquired
Founded: 2009
Headquarters: Paris, France
Employees: 1
Open positions: None listed
Dealroom signal: 54.5/100
Industry: Marketing
Sub-industry: Adtech
Sector: Marketing, Geopositioning, Adtech, Advertising, Personalisation
Client focus: b2b
Links: Website LinkedIn X

Latest news

Press, funding announcements and product moves mentioning Nextperf.

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Funding history

3 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
ACQUISITION✓Exit	Jul 2016	$0	—	Rakuten	—
DEBTDebt	Jul 2013	$0	—	Claret Capital Partners	—

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Financials

Revenue over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

Year	Revenue	Growth
2026
2025
2024
2023
2022
2021
2020		—

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Growth signals

Nextperf website traffic

Latest recorded traffic for Nextperf is 160 monthly website visits, down 11.1% over the last three months. Nextperf's team grew 0% over the past year.

Latest monthly visits160 3-month web change-11.1% 1-year team growth0%

Monthly website visitsOct 2014–Apr 2024

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