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NewStore
Modular cloud platform built to accelerate end-to-end omnichannel for specialty retailers
About NewStore
NewStore is a startup that operates in the retail technology sector, offering a comprehensive omnichannel platform for businesses. The platform is designed to modernize the shopping experience by integrating online, in-store, and mobile shopping channels. This approach aims to enhance customer satisfaction and drive a higher return on investment for businesses.
Read full description
NewStore's platform is currently live in 55 countries and is unique in its offering of point-of-sale (POS), order management system (OMS), inventory management, and fully integrated native shopping apps, all delivered as a service. This means businesses can manage all their retail operations from a single platform, making it easier to track inventory, manage orders, and provide a seamless shopping experience for customers.
The platform also includes a store associate app that allows staff to access inventory information from anywhere in the organization. This feature enables customers to shop from anywhere and return items to any location, providing a highly personalized shopping experience.
NewStore's business model is based on providing these services to retail brands worldwide, helping them to deliver omnichannel experiences that both associates and consumers love. The company makes money by charging these businesses for the use of their platform.
The startup claims that its platform can help businesses acquire new customers at a lower cost than online methods while increasing sales margins. It also suggests that the use of native shopping apps can strengthen the relationship between businesses and their customers across physical and digital channels, leading to higher mobile shopping conversion rates and an increase in customer lifetime value.
At a glance
- Status
- Operational
- Founded
- 2015
- Headquarters
- Boston, United States
- Employees
- 158
- Open positions
- 3
- Dealroom signal
- 62.1/100
- Industry
- Marketing
- Sub-industry
- Ecommerce Solutions
- Sector
- Marketing, App, Navigation, Adtech, Shopping, Retail, SaaS, Advertising, Mapping, Omnichannel, Platform, Promotion, Loyalty Program
- Investment activity
- 1 company, latest Jul 2015
- Capital deployed
- —
- Preferred round
- ACQUISITION
Latest news
Press, funding announcements and product moves mentioning NewStore.
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES BOther financing | Jul 2021 | $45M | $180M | Undisclosed | — |
| LATE VCOther financing | Jan 2020 | $20M | $80M | Activant Capital · Stephan Schambach · Salesforce Ventures | — |
Growth signals
Latest recorded traffic for NewStore is 54K monthly website visits, up 116% over the last three months. NewStore's team declined 16.8% over the past year.
Open positions
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A3 investors entered at this stage
General Catalyst
Stephan SchambachActivant Capital
Series B and later1 investor entered at this stage
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about NewStore on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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