Newdea, Inc.

About Newdea, Inc.

Newdea, Inc. is a venture-backed software company that has been operating for over two decades, initially focusing on monitoring and evaluation (M&E) solutions for the social sector. Founded in 1999 by Troy Stremler, the company developed tools to help non-profits, governments, and foundations manage programs and measure their impact, a service utilized in over 190 countries. The inspiration for Newdea came from a 1999 trip to India where Stremler, then CEO of an international outreach ministry, recognized the desire from donors for quantifiable proof of the impact their contributions were making. This led to the creation of a platform designed to bring transparency and outcome-based management to the philanthropic community.

The company is now leveraging its extensive experience and relationships to pivot towards a broader mission of fostering economic prosperity in emerging nations through its Plaza™ platform. This digital infrastructure is designed to help countries achieve economic self-sufficiency by transforming them into attractive destinations for trade and investment, thereby reducing dependence on foreign aid. The Plaza™ platform serves as a central hub for governments, providing a maturity model to guide economic development. Its strategy involves developing a nation's data as a sovereign asset, creating a marketplace around data products, and using predictive analytics to facilitate the convergence between developing economies and global business sectors.

The business model targets governments as the primary client, partnering with country leadership, development banks, and private companies. The platform provides a suite of tools including a secure digital identity layer for citizens, a blockchain-based digital wallet to ensure transactional integrity, and governance frameworks. By integrating these technological building blocks, Newdea aims to create a transparent, efficient environment that businesses and investors require to succeed. This initiative is supported by 'The Architects Roundtable,' a coalition of global leaders focused on re-architecting Africa's economic future, where Newdea provides the core digital infrastructure.