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New Stand
Improving workplace culture and providing convenience and care for employees
About New Stand
New Stand operates in the employee engagement and workplace culture market, providing a comprehensive platform designed to enhance the work environment. The company serves businesses looking to improve their office culture and employee satisfaction. New Stand's core offering includes a modular market that delivers customizable snacks, content, and experiences directly to workplaces. Additionally, the New Stand app allows employees to shop, read, game, gift, and more, creating a multifaceted engagement experience. The business model revolves around a subscription service where companies pay for the delivery of these amenities and access to the app. Revenue is generated through these subscriptions and potential in-app purchases. New Stand's target clients are medium to large enterprises aiming to boost employee morale and productivity. The company leverages its in-house content creation team to produce engaging and relevant material, ensuring a steady stream of fresh content for users. By focusing on improving the day-to-day work experience, New Stand aims to create a more connected and motivated workforce.
Source: Dealroom company dataAt a glance
- Status
- Operational
- Founded
- 2014
- Headquarters
- New York City, United States
- Employees
- 26
- Open positions
- None listed
- Dealroom signal
- 64.9/100
- Industry
- Real Estate, Enterprise Software
- Sub-industry
- Workspaces
- Sector
- Other B2B Software, Corporate Wellness, Human Resources, Corporate Events, Employee Well-Being, Employee Benefits
- Client focus
- b2b
Knowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES BOther financing | Jun 2021 | $40M | $160M | Maywic Select Investments · Fantail Ventures · Raga Partners · Brookfield Property Partners | ↗ |
| SERIES AOther financing | Nov 2019 | $5.6M | $22M | Raga Partners · Palm Drive Capital | — |
Growth signals
Latest recorded traffic for New Stand is 77K monthly website visits, up 45.3% over the last three months. New Stand's team declined 3.7% over the past year.
Similar companies
Company identity and context are open; selected comparison metrics preview what is available on the platform.
Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed2 investors entered at this stage
- LLLawrence Lenihan
Steven Alan
Series A6 investors entered at this stage
Activan Capital
Maywic Select Investments
Raga Partners
Palm Drive Capital
Brookfield Property Partners
Fantail Ventures
Source: Dealroom Talent Intelligence.
Global footprint
Market sentiment
An AI-synthesised read of the highest-engagement posts about New Stand on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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