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Needed

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Needed is an expert-backed nutrition platform that's optimally nourishing women before, during, and after pregnancy

Los Angeles, United StatesFounded 2017Food
Valuation $50–100M Last recorded · 2023
Headcount 100–500 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Needed and the history behind them.

About Needed

Needed operates in the maternal health and wellness market, focusing on prenatal and postpartum nutrition. The company targets expecting and new mothers, offering a range of nutritional supplements designed to address common nutrient deficiencies. Needed's core product is a redesigned prenatal vitamin that includes essential nutrients such as Omega 3 DHA and EPA, Collagen Protein, and Prebiotics and Probiotics. The business model is direct-to-consumer, primarily through their website, where customers can purchase individual products or subscribe to monthly plans. Revenue is generated through product sales and subscription services. The company emphasizes research-backed formulations to ensure optimal nourishment for mothers before, during, and after pregnancy.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2017
Headquarters
Los Angeles, United States
Employees
137
Open positions
None listed
Dealroom signal
81.2/100
Industry
Food
Sector
Food, Women's Health, Health Supplements, Nutrition, B Corp
Client focus
b2c

Funding history

5 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
EARLY VC✓Equity / VC Sep 2023 $15M $58M Undisclosed ↗
DEBT✓Debt May 2022 $2.2M — Undisclosed ↗
Showing the latest 2 of 5 recorded eventsBook a demo for the full funding history →

Growth signals

Needed website traffic

Latest recorded traffic for Needed is 310K monthly website visits, up 0% over the last three months. Needed's team grew 7% over the past year.

Latest monthly visits310K 3-month web change0% 1-year team growth+7%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

10 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed5 investors entered at this stage

  • Santa Barbara Angel Alliance
  • Sekhmet Ventures
  • Seae Ventures
  • Peterson Partners
  • Crescent Ridge

Other known investors5 additional known investors

  • Able Partners
  • Centre Street Partners
  • Finn Capital Partners
  • Spacestation Investments
  • Tina Bou-Saba
Team profiled 5 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇺🇸 United States100%
1 country shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Needed on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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