N
Narrative Science
AI · Chicago, United States · Founded 2010
Advanced Natural Language Generation Software MoreLess
Narrative Science, now part of Salesforce, specializes in transforming complex data into easy-to-understand narratives. The company's flagship product, Lexio, automatically generates personalized data stories, providing users with daily insights and trends in plain English. This service is particularly beneficial for business teams who need to make informed decisions quickly without sifting through complicated dashboards. Narrative Science operates in the data analytics and business intelligence market, serving clients ranging from small businesses to large enterprises. The business model revolves around a subscription-based service, where clients pay for access to the Lexio platform. Revenue is generated through these subscriptions, as well as through additional services such as training and support.
Keywords: data storytelling, personalized insights, business intelligence, automated narratives, Lexio, Salesforce, data analytics, subscription service, business teams, plain English
Company overview
Narrative Science company information
The essential company record, classifications and operating signals in one place.
- Status
- Acquired
- Founded
- 2010
- Headquarters
- Chicago, United States
- Employees
- 7
- Open positions
- None listed
- Dealroom signal
- 33.1
Valuation & funding
Narrative Science funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITION✓Exit | Nov 2021 | $0 | — | Salesforce | ↗ |
| OtherOther financing | Feb 2019 | $0 | — | Undisclosed | — |
| SERIES D✓Equity / VC | Apr 2017 | $11M | $44M | USAA · Sapphire Ventures · Jump Capital | — |
| SERIES D✓Equity / VC | Nov 2014 | $10M | $40M | Sapphire Ventures · Battery Ventures · USAA · Jump Capital | — |
| SERIES C✓Equity / VC | Sep 2013 | $12M | $46M | Jump Capital · Sapphire Ventures · Northwestern University, Kellogg School of Management | — |
| SERIES C✓Equity / VC | Apr 2013 | In-Q-Tel | — | ||
| DEBT✓Debt | Jul 2012 | Sapphire Ventures | — | ||
| SERIES B✓Equity / VC | Jan 2011 | Battery Ventures | — | ||
| EARLY VC✓Equity / VC | Apr 2010 | Jonty Kelt | — | ||
| SPINOUT✓Other financing | Jan 2010 | Northwestern University, Kellogg School of Management | — |
Financials
Workforce over time
Available workforce history. Financial fields without reported data are omitted.
| Year | Employees |
|---|---|
| 2026 | 7 |
| 2025 | 26 |
| 2024 | 26 |
| 2023 | 26 |
| 2022 | 26 |
| 2021 | 77 |
| 2020 | 94 |
Growth signals
Narrative Science website traffic
Latest recorded traffic for Narrative Science is 1.7K monthly website visits, up 153.7% over the last three months. Narrative Science's team declined 73.1% over the past year.
Comparisons
Narrative Science compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
Talent graph
Narrative Science's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Narrative Science has talent and traffic
team presence
In the news
Latest news about Narrative Science
Recent press, funding announcements, and product moves mentioning Narrative Science — open to read from the original sources.
Market sentiment
What the market is saying about Narrative Science
An AI-synthesized read of the highest-engagement posts about Narrative Science on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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