MyCloudFulfillment

About MyCloudFulfillment

MyCloudFulfillment operates as a comprehensive order fulfillment provider for e-commerce and omnichannel businesses in Thailand, a market where approximately 50% of e-commerce transactions occur via social commerce. The company was co-founded by CEO Nithi Satchatippavarn, who, inspired by fulfillment models in China and the US, transformed his family's traditional warehouse rental business into a modern, technology-driven logistics service.

The firm's core offering addresses backend logistics by providing storage, packing, and shipping services. Its proprietary software, which integrates both an Order Management System (OMS) and a Warehouse Management System (WMS), is a key differentiator. This system connects via API to multiple sales channels such as marketplaces like Lazada and Shopee, social media platforms, and company websites. This allows clients to manage a single inventory pool across all channels, automatically syncing orders and stock levels to prevent overselling and reduce holding costs. The business model generates revenue based on service usage, offering flexibility for clients as their order volumes fluctuate. Customization is a significant feature, with options for special packing and quality control checks to meet specific brand requirements. Beyond physical logistics, MyCloudFulfillment provides data analytics to help clients understand product performance and make informed business decisions.

Since its inception, the company has achieved several milestones, including a seed round in 2018, a $2 million Series A in October 2020, and a subsequent $7.4 million Series B round in November 2021. The Series B was led by JWD Group and SCB 10X, with participation from Gobi Partners, NVest Venture, and ECG-Research, aimed at enhancing warehouse capabilities, expanding the team, and fueling regional expansion. The company operates multiple warehouses with a total capacity to process up to 100,000 orders per day.