COMPANY PROFILE

MyTraffic

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Location intelligence for smarter physical-world decisions

Paris, FranceFounded 2016Real Estate

Valuation $100–250M Last recorded · 2022

Revenue $1–10M Latest reported FY

Headcount 100–500 Current team size

Total funding $10–50M Disclosed equity funding

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About MyTraffic

MyTraffic provides location intelligence and geospatial analytics for decisions in the physical world. Its platform turns footfall, mobility, demographic and competitive signals into actionable insight for retailers, restaurant groups, real-estate investors, local authorities and other organisations choosing or managing physical locations. MyTraffic supports site selection, market analysis, store and asset performance, competitive benchmarking and expansion planning across Europe and other covered markets, including through Gini, its AI assistant for geospatial analytics. The company also offers products including Geoblink, SmartMonitor and EVConnect, following its acquisition of Geoblink.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2016
Headquarters: Paris, France
Employees: 115
Open positions: 11
Dealroom signal: 64.3/100
Industry: Real Estate
Sub-industry: Real Estate Software
Sector: Real Estate, Retail, Predictive Analytics, Commercial Real Estate, Location Based, Commerce, Core AI, Location Intelligence
Technology: Artificial Intelligence, Big Data, Machine Learning
Business model: SaaS
Client focus: b2b
Investment activity: 1 company, latest Jan 2024
Capital deployed: —
Preferred round: ACQUISITION
Links: Website LinkedIn X

Knowledge graph

Founder mafia, market maps, research and news connected to this company by Dealroom

Funding history

4 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
SERIES B✓Equity / VC	Nov 2022	$33M	$132M	AVP	↗
SERIES A✓Equity / VC	Sep 2021	$11M	$44M	Alven · Kernel	↗

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Financials

Revenue, earnings and profit over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

Year	Revenue	Growth	EBITDA	Margin	Profit	Margin
2026
2025
2024
2023
2022
2021
2020		—

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Growth signals

MyTraffic website traffic

Latest recorded traffic for MyTraffic is 18K monthly website visits, up 5.9% over the last three months. MyTraffic's team declined 6.5% over the past year.

Latest monthly visits18K 3-month web change+5.9% 1-year team growth-6.5%

Monthly website visitsFeb 2016–Jul 2026

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Open positions

Openings linked to this company in Dealroom

Data Strategist - AlternanceParis, France, Western Europe, Europe · Data Science & Engineering · Aug 26, 2026 Small Business Account Executive - Europe (M/F)Paris, France, Western Europe, Europe · Accounting · Aug 1, 2026 Small Business Account Executive - US (M/F)Paris, France, Western Europe, Europe · Sales · Aug 1, 2026 Small Business Account Executive - Europe (M/F) SALES · Paris ·Paris, France, Western Europe, Europe · Sales · Jul 31, 2026 Small Business Account Executive - US (M/F) SALES · Paris ·Paris, Texas, United States, Northern America, Americas · Sales · Jul 31, 2026

5 distinct openings shownExplore hiring signals →

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