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Mutiny

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Mutiny helps marketers and businesses to tailor message to the specific needs of their customer and boost their sales

San Francisco, United StatesFounded 2018Marketing
Valuation $100–250M Last recorded · 2022
Revenue $10–50M Latest reported FY
Headcount <100 Current team size
Total funding $50–100M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Mutiny and the history behind them.

About Mutiny

MutinyHQ is a startup that operates in the digital marketing sector, providing a platform that uses artificial intelligence (AI) and machine learning to personalize online experiences for website visitors. The company's primary clients are businesses seeking to improve their online marketing strategies, particularly in terms of customer engagement and conversion rates.

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MutinyHQ's platform integrates with existing data sources to identify visitors based on various factors such as their industry, company size, and web activity. This allows businesses to tailor their online content and advertising to specific audiences, thereby increasing the likelihood of conversions. The platform also uses machine learning to generate high-converting headlines for select audiences, further enhancing the effectiveness of online marketing campaigns.

In addition to these features, MutinyHQ provides an analytics dashboard that allows businesses to measure the impact of their personalized experiences. This includes automatic hold-out testing, which helps businesses understand how different versions of their online content perform relative to each other.

MutinyHQ operates on a business-to-business (B2B) model, generating revenue by charging businesses for access to its platform and services. The company's value proposition lies in its ability to help businesses increase their leads and conversions, thereby boosting their overall marketing performance.

Source: Dealroom company data

At a glance

Founded
2018
Headquarters
San Francisco, United States
Sector
Marketing
Power Law
Colt$25–100M revenue

Investors

8 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed1 investor entered at this stage

Series B and later2 investors entered at this stage

Team profiled 20 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
6 countries with
team presence
🇺🇸 United States80%
🇳🇱 Netherlands4%
🇬🇧 United Kingdom4%
🇨🇦 Canada4%
🇵🇱 Poland4%
Top 5 of 6 shown
Web traffic by country
54K monthly visits
across markets
🇺🇸 United States18.5%
🇮🇳 India9.8%
🇳🇬 Nigeria7.2%
🇨🇦 Canada5%
🇸🇪 Sweden4.6%
Top 5 markets shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Mutiny on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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