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Mutinex

Marketing · Melbourne, Australia · Founded 2017

The Platform World-class marketing investment analytics powered by the gold-standard in econometrics and machine learning MoreLess

Mutinex operates in the marketing technology sector, providing advanced data solutions tailored for marketers. The company serves clients primarily in the Fast-Moving Consumer Goods (FMCG) and Consumer Packaged Goods (CPG) industries. Mutinex offers two core products: GrowthOS and DataOS. GrowthOS is a dynamic marketing performance tool that evolves traditional static marketing reports into continuous growth decision engines. DataOS, on the other hand, is an all-in-one marketing data solution that enables marketers to create their own data warehouses. This system streamlines data uploading, automatically validates and organizes marketing data, and eliminates the need for manual spreadsheet manipulation. By translating raw marketing data into actionable insights, Mutinex helps marketers focus on making growth-oriented decisions rather than getting bogged down by data management. The company's business model revolves around subscription-based services, where clients pay for access to their software solutions. Mutinex generates revenue through these subscriptions as well as through additional consulting services aimed at optimizing the use of their tools.

Keywords: marketing technology, data solutions, FMCG, CPG, GrowthOS, DataOS, marketing performance, data warehouse, decision engine, subscription-based.

Company overview

Mutinex company information

The essential company record, classifications and operating signals in one place.

Status
Operational
Founded
2017
Headquarters
Melbourne, Australia
Employees
99
Open positions
24
Dealroom signal
73.7
client focusb2bbusiness modelSaaSindustryMarketingindustryEnterprise Software

Valuation & funding

Mutinex funding history

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
EARLY VCEquity / VC Oct 2024 $11M $86M Archangel Ventures · Marbruck · Equity Venture Partners
EARLY VCEquity / VC Nov 2023 $6.1M $49M Equity Venture Partners
SEEDEquity / VC Mar 2023 $3.2M $24M Bloomsbury Information Capital · Equity Venture Partners
SEEDEquity / VC Jun 2022 $1.6M $6.2M John Sintras · Charlie Gearside · Alexey Mitko
Showing 4 recorded eventsUnlock the complete deal history →

Financials

Workforce over time

Available workforce history. Financial fields without reported data are omitted.

YearEmployees
2026 102
2025 97
2024 80
2023 65
Company filings, research estimates and Dealroom dataOpen the full financial model →

Growth signals

Mutinex website traffic

Latest recorded traffic for Mutinex is 30K monthly website visits, up 11.1% over the last three months. Mutinex's team grew 2.1% over the past year.

Latest monthly visits30K 3-month web change+11.1% 1-year team growth+2.1%
Monthly website visits42 observations · Feb 2023–Jul 2026
Hover or focus a point to see its exact monthly valueCompare with peers →

Comparisons

Mutinex compared with similar companies

Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.

Showing 8 of the closest matchesCompare every metric →

Talent graph

Mutinex's talent

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Team profiled 11 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 2 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Investors

7 investors on Mutinex's cap table

Sourced from Dealroom's funding and investor records.

Seed 5 investors entered at this stage
Charlie Gearside
Alexey Mitko
John Sintras
Equity Venture Partners
Bloomsbury Information Capital
Series A 2 investors entered at this stage
Marbruck
Archangel Ventures

Global footprint

Where Mutinex has talent and traffic

Workforce by country
4 countries with
team presence
🇦🇺 Australia77.1%
🇺🇸 United States19.3%
🇬🇧 United Kingdom2.4%
🇱🇺 Luxembourg1.2%
4 countries shown

In the news

Latest news about Mutinex

Recent press, funding announcements, and product moves mentioning Mutinex — open to read from the original sources.

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Market sentiment

What the market is saying about Mutinex

An AI-synthesized read of the highest-engagement posts about Mutinex on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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