COMPANY PROFILE

Mulberry Platform

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Personalized customer warranty solution

New York City, United StatesFounded 2018Marketing

Valuation $100–250M Last recorded · 2021

Headcount <100 Current team size

Total funding $10–50M Disclosed equity funding

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About Mulberry Platform

Mulberry is a company that offers a product protection platform for e-commerce businesses. Retailers can integrate Mulberry's extended warranty offers into their online stores. This allows customers to purchase protection plans for the products they buy.

The company provides a browser extension that enables shoppers to get protection for products they buy online. Mulberry offers different coverage plans, including a subscription service called Mulberry Unlimited, which covers multiple products under a single plan for an annual fee. This service provides coverage for damages, with options for repairs, replacements, or reimbursements up to a certain annual limit.

Mulberry's business model focuses on partnerships with retailers, helping them to increase revenue and customer loyalty by offering product protection. The platform is designed to be easily integrated into e-commerce sites, providing a seamless experience for both the retailer and the end consumer. The company serves both direct-to-consumer brands and larger retailers.

MoreLess Source: Dealroom company data

At a glance

Status: Operational
Founded: 2018
Headquarters: New York City, United States
Employees: 54
Open positions: 1
Dealroom signal: 81.3/100
Industry: Marketing
Sub-industry: CRM & Sales
Sector: Marketing
Client focus: b2c
Links: Website LinkedIn X

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Funding history

6 recorded events

Company financing events and reported valuations.

Deal type	Date	Amount	Valuation	Investors	Source
SERIES B✓Equity / VC	Oct 2021	$22M	$88M	Ally · Commerce Ventures · CreditEase · Hudson Structured Capital Management	—
SERIES AEquity / VC	Apr 2021	$0	—	Quiet Capital	—

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Growth signals

Mulberry Platform website traffic

Latest recorded traffic for Mulberry Platform is 50K monthly website visits, up 19% over the last three months. Mulberry Platform's team grew 17.4% over the past year.

Latest monthly visits50K 3-month web change+19% 1-year team growth+17.4%

Monthly website visitsOct 2017–Jul 2026

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Open positions

Openings linked to this company in Dealroom

Claims Operations ManagerNew York, New York, United States, Northern America, Americas · Accounting · Jul 17, 2026

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