M
Mulberry Platform
Marketing · New York City, United States · Founded 2018
Personalized customer warranty solution MoreLess
Mulberry is a company that offers a product protection platform for e-commerce businesses. Retailers can integrate Mulberry's extended warranty offers into their online stores. This allows customers to purchase protection plans for the products they buy.
The company provides a browser extension that enables shoppers to get protection for products they buy online. Mulberry offers different coverage plans, including a subscription service called Mulberry Unlimited, which covers multiple products under a single plan for an annual fee. This service provides coverage for damages, with options for repairs, replacements, or reimbursements up to a certain annual limit.
Mulberry's business model focuses on partnerships with retailers, helping them to increase revenue and customer loyalty by offering product protection. The platform is designed to be easily integrated into e-commerce sites, providing a seamless experience for both the retailer and the end consumer. The company serves both direct-to-consumer brands and larger retailers.
Keywords: product protection, extended warranty, e-commerce, retail integration, subscription service, browser extension, customer loyalty, revenue generation, online shopping, consumer electronics
Company overview
Mulberry Platform company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2018
- Headquarters
- New York City, United States
- Employees
- 54
- Open positions
- 1
- Dealroom signal
- 81.3
Valuation & funding
Mulberry Platform funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES B✓Equity / VC | Oct 2021 | $22M | $88M | Ally · Commerce Ventures · CreditEase · Hudson Structured Capital Management | — |
| SERIES AEquity / VC | Apr 2021 | $0 | — | Quiet Capital | — |
| SERIES AEquity / VC | Sep 2020 | $10M | $40M | Pace Capital | — |
| EARLY VC✓Equity / VC | Apr 2020 | $10M | $40M | Commerce Ventures · Sam Hinkie · Founder Collective · Entrepreneurs Roundtable Accelerator | ↗ |
| SEEDEquity / VC | Mar 2019 | $2.8M | $11M | Founder Collective · Commerce Ventures · Foundation Capital · Tuhaye Venture Partners | — |
| SEED✓Equity / VC | Jun 2018 | Commerce Ventures · Founder Collective · Entrepreneurs Roundtable Accelerator · Quiet Capital | — |
Financials
Workforce over time
Available workforce history. Financial fields without reported data are omitted.
| Year | Employees |
|---|---|
| 2026 | 55 |
| 2025 | 46 |
| 2024 | 42 |
| 2023 | 52 |
| 2022 | 60 |
| 2021 | 74 |
| 2020 | 43 |
Growth signals
Mulberry Platform website traffic
Latest recorded traffic for Mulberry Platform is 50K monthly website visits, up 19% over the last three months. Mulberry Platform's team grew 17.4% over the past year.
Hiring
Open positions at Mulberry Platform
Current openings linked to this company in Dealroom.
Comparisons
Mulberry Platform compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
Talent graph
Mulberry Platform's talent
Source: Dealroom Talent Intelligence.
Global footprint
Where Mulberry Platform has talent and traffic
team presence
In the news
Latest news about Mulberry Platform
Recent press, funding announcements, and product moves mentioning Mulberry Platform — open to read from the original sources.
Market sentiment
What the market is saying about Mulberry Platform
An AI-synthesized read of the highest-engagement posts about Mulberry Platform on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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