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Mojo

Sports · New York City, United States · Founded 2021

Mojo is a licensed sports stock market that allows users to invest in the careers of athletes. The platform treats athletes like stocks, with prices based on their expected performance. Users can buy and sell these "stocks" based on their predictions of a player's future success. The company's business model is centered on creating a new way for sports fans to engage with their favorite players and teams. Instead of traditional betting, Mojo offers a dynamic marketplace where the value of an athlete's stock can change over time. The platform serves sports enthusiasts who are looking for a more involved and long-term form of sports speculation. Mojo makes money by taking a commission on trades, similar to a traditional stock brokerage. The platform's target market includes both casual sports fans and more serious investors who are looking for alternative asset classes. By combining the excitement of sports with the principles of financial markets, Mojo has created a new category of sports entertainment. Keywords: sports betting, athlete stocks, sports market, financial market, sports speculation, trading platform, sports entertainment, prop bets, live cashouts, sports investment