SAP Mobile (Mobileway)

About SAP Mobile (Mobileway)

In the year 2000, two entrepreneurs, Valérie Grognet and Gilles Kuntz, founded Mobileway, a company focused on providing mobile messaging and data services. Their vision was to create a platform that managed the deployment of wireless data applications, enabling businesses to offer multimedia messaging solutions. The company attracted significant investment from firms like Intel Capital and IVP, raising over $77 million in its early years. A pivotal moment arrived in 2004 when Mobileway merged with its competitor, Inphomatch, to form a new entity: Mobile 365. This merger created a global leader in the delivery and billing of mobile messaging services. The journey continued in 2006 when enterprise software company Sybase acquired Mobile 365 for over $400 million. This move was a clear signal of the growing importance of mobile capabilities in the enterprise software world. The final chapter of this story was written in 2010 when the German software giant SAP acquired Sybase for a staggering $5.8 billion. SAP's primary motivation was to leverage Sybase's mobile platform to extend its own business applications to millions of mobile users worldwide. Through this series of mergers and acquisitions, the technology pioneered by Mobileway became a key component of SAP's strategy to capture the momentum of the mobile revolution.