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MobieTrain

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Mobile microlearning and communication for frontline employees

Genk, BelgiumFounded 2015Edtech
Valuation $0–100M Latest valuation · 2022
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for MobieTrain and the history behind them.

About MobieTrain

MobieTrain provides a mobile-first, gamified microlearning platform designed for training and engaging frontline and deskless employees. The company was founded in Genk, Belgium, in 2015 by Guy van Neck, Mireille van Hemert-Schelling, and Willi van Boven. CEO Guy van Neck, who holds an MBA from Chicago Booth, was inspired to create MobieTrain after his experience in mystery shopping and market research, where he identified a significant gap in effective training for customer-facing staff. He developed the business plan while in an Executive MBA program and gained early traction by winning second place at the Global New Venture Challenge.

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The platform aims to solve challenges related to high employee turnover, inconsistent service, and lost revenue by empowering workers in sectors like retail, hospitality, and logistics. MobieTrain's core product is a software-as-a-service (SaaS) application that delivers bite-sized, personalized training modules accessible on smartphones. Key features include gamification to boost engagement, analytics dashboards to track progress and identify knowledge gaps, and tools for internal communication such as a newsfeed, chat, and push notifications. This approach is designed to increase knowledge retention, cut onboarding time, and connect a distributed workforce.

MobieTrain operates on a B2B model, selling subscriptions to its platform. The company has demonstrated significant growth, quadrupling its revenue during the pandemic and achieving triple-digit growth in subsequent years, with over half of its revenue coming from international markets. The platform is used by over 100 organizations in 30 countries, including notable brands like Timberland, Diesel, Emirates Post, and Azadea. To fuel its expansion, MobieTrain has raised a total of $17 million over six funding rounds. Major funding events include a €4 million Series A in May 2021 and a €9 million round in October 2022, with investors such as Fortino Ventures, BNP Paribas Fortis Private Equity, LRM, and Concentra. The funds have been allocated to further product development, accelerate international expansion into markets like Germany, France, and the UK, and grow its team across offices in Genk, Madrid, Milan, and Amsterdam.

Source: Dealroom company data

At a glance

Status
Operational
Founded
2015
Headquarters
Genk, Belgium
Employees
34
Open positions
1
Dealroom signal
60.7/100
Industry
Education
Sub-industry
Learning Tools and Resources
Sector
Edtech, Gamification, Coach, Industrial Workforce Management and Training, Corporate Learning, Hard Tech, Woman Founder
Technology
3D Technology, Mobile app
Business model
SaaS
Client focus
b2b

Latest news

Press, funding announcements and product moves mentioning MobieTrain.

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Funding history

5 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES BEquity / VC Oct 2022 $9.9M $40M Fortino Capital Partners · Force Over Mass Capital · LRM · BNP Paribas Fortis
SERIES AEquity / VC May 2021 $4.4M $18M Concentra Bank · Force Over Mass Capital · LRM · Baert Family Office
Showing the latest 2 of 5 recorded eventsBook a demo for the full funding history →

Financials

Revenue, earnings and profit over time

Revenue, earnings and other financial measures where available. Years marked “E” are estimates.

YearEBITDAMarginProfitMargin
2026
2025
2024
2023
2022
2021
2020
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Growth signals

MobieTrain website traffic

Latest recorded traffic for MobieTrain is 15K monthly website visits, up 15.4% over the last three months. MobieTrain's team declined 19% over the past year.

Latest monthly visits15K 3-month web change+15.4% 1-year team growth-19%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Investors

11 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed2 investors entered at this stage

  • LRM
  • Concentra Media

Series A5 investors entered at this stage

  • Force Over Mass Capital
  • Concentra Bank
  • Baert Family Office
  • Fortino Capital Partners
  • BNP Paribas Fortis

Other known investors4 additional known investors

  • 6 Degrees Capital
  • C-mine Crib
  • Fortino Ventures
  • Startupbootcamp
Team profiled 14 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 4 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
8 countries with
team presence
🇳🇱 Netherlands38.7%
🇧🇪 Belgium29%
🇮🇹 Italy12.9%
🇬🇧 United Kingdom6.5%
🇪🇸 Spain3.2%
Top 5 of 8 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about MobieTrain on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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