Mirexus Biotechnologies

About Mirexus Biotechnologies

Mirexus Inc. is a Canadian company specializing in the production of sustainable, plant-derived glycogen known as phytoglycogen, primarily for use in personal care and cosmetics products. This unique ingredient, discovered by researchers at the University of Guelph, is manufactured in Ontario from locally grown feedstock. Mirexus serves clients in the personal care and cosmetics industry, providing them with an innovative ingredient that enhances anti-aging and moisturizing properties in their products. The company operates in the global market, with a particular focus on sustainability and ethical business practices. Mirexus generates revenue by selling its phytoglycogen to manufacturers of skincare and cosmetic products who incorporate it into their formulations. The business model is centered around B2B sales, leveraging its unique product to differentiate itself in a competitive market. Mirexus is committed to minimizing its environmental impact and integrates sustainability into its operations. The company also actively participates in industry events, such as In-Cosmetics Asia, to showcase its products and expand its market reach.