Mirage

About Mirage

Captions, Inc. is an AI-powered creative studio headquartered in New York, founded in 2021 by CEO Gaurav Misra and COO Dwight Churchill. The company develops a generative video creation and editing platform available on iOS, Android, Web, and MacOS, designed to simplify and automate video production for content creators. The platform's mission is to democratize video creation, allowing anyone to share their stories effectively.

Gaurav Misra, who serves as CEO, previously led the Design Engineering team at Snap Inc., where he observed the rise of "talking videos". This experience, combined with his background in machine learning and design, led to the founding of Captions. Misra holds a computer science degree from Boston University. COO Dwight Churchill gained product and software development experience at Goldman Sachs, contributing to the launch of its consumer platform Marcus, and at Klaviyo. The founders met while working at the mobile analytics startup Localytics.

The business operates on a subscription-based model, offering a suite of AI-driven tools that streamline the entire video production workflow. Key features include automatic subtitle generation, AI eye contact correction, language dubbing into over 28 languages with the "Lipdub" feature, script creation, AI avatars, background noise removal, and automated editing. The platform can generate talking videos from text, create custom B-roll, and repurpose long-form content into shorter clips. This suite of tools targets a broad market, from individual content creators and influencers to small businesses and marketing professionals, helping them produce studio-quality videos without advanced technical skills.

Since its inception, Captions has achieved significant growth, raising a total of $100 million in funding. A Series B round in June 2023 raised $25 million, led by Kleiner Perkins. This was followed by a $60 million Series C round in July 2024, led by Index Ventures, which brought the company's valuation to $500 million. Other prominent investors include Andreessen Horowitz, Sequoia Capital, Adobe Ventures, and HubSpot Ventures. In November 2024, Captions acquired AlpacaML, a generative AI company focused on image creation, to expand its creative suite.