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Microf

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Microf’s first-to-market RTO product provides unmatched flexibility to consumers through quick response times and convenient payment terms/options with multiple discount opportunities.

Roswell, United StatesFounded 2010Fintech
Valuation $25–50M Last recorded · 2017
Headcount 100–500 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Microf and the history behind them.

About Microf

Microf provides lease-to-own financing solutions for residential heating, ventilation, and air conditioning (HVAC) systems and water heaters. The company's business model is designed to serve the needs of homeowners who may not qualify for traditional financing options due to challenged credit history.

Microf's core offering is a lease-to-own program that allows customers to acquire new HVAC or water heater systems with no credit check and a streamlined, fast approval process. This approach makes essential home comfort solutions more accessible to a wider range of consumers. The company partners with a network of contractors to offer its financing products at the point of sale, simplifying the process for both the contractor and the homeowner. By providing a viable financing alternative, Microf addresses a significant gap in the market for affordable home improvement financing.

Source: Dealroom company data

At a glance

Founded
2010
Headquarters
Roswell, United States
Sector
Fintech

Investors

3 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Seed1 investor entered at this stage

  • QuarterMoore

Series A1 investor entered at this stage

  • Rotunda Capital Partners

Series B and later1 investor entered at this stage

  • Brand Group Holdings
Team profiled 6 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators 3 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
6 countries with
team presence
🇺🇸 United States85.7%
🇫🇷 France4.1%
🇳🇬 Nigeria2%
🇮🇳 India2%
🇪🇨 Ecuador2%
Top 5 of 6 shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Microf on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See Microf on the full Dealroom platform

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