Miaotaiche

About Miaotaiche

Miaotaiche is a Chinese automotive financial services platform specializing in 'rent-to-own' models. Founded in 2017 by Zhou Weibiao, the company is headquartered in Shenzhen, China, and operates as a subsidiary of Shenzhen Houhe Holdings Group Co., Ltd. The platform integrates resources from car manufacturers, dealers, and agents to offer customers car financing and mobility solutions.

The business model centers on providing car leasing services that allow customers to use a vehicle with a low down payment. At the end of the lease term, clients have multiple options: they can continue renting, purchase the car outright, buy it in installments, or return the vehicle. This approach targets a large base of potential car consumers in China who may not qualify for traditional auto loans. Miaotaiche established a presence in over 100 cities across China, including major hubs like Beijing, Shanghai, and Guangzhou.

The company has secured significant funding to fuel its expansion. In December 2017, it received a 175 million RMB angel investment from Kangmei Industrial. This was followed by a 220 million RMB Series A round in September 2018, led by Pengfeng Group with participation from Pengfeng Rongcheng Capital. At the time of the Series A funding, Miaotaiche was noted as a profitable enterprise in the automotive finance sector.