Miaocode

About Miaocode

Miaocode, operating under Shanghai Gengzi Education Technology Co., Ltd., is an online education entity established in 2017 by its founder, Guan Chunhua. The company has positioned itself within China's expanding STEM education market, which has seen significant government support and rising parental interest in programming for children. In 2020, the firm was strategically acquired by the publicly traded company 37 Interactive Entertainment (stock code: 002555), becoming its dedicated programming education brand.

The business centers on providing live, online programming courses in small-class formats for children and teenagers, typically targeting an age range of 7 to 16. Its revenue model is based on fees for these specialized courses, which are delivered through a proprietary platform. The curriculum is structured to guide students from introductory graphical programming, similar to Scratch, to more advanced text-based languages like Python and C++. The educational approach integrates storytelling and animation to make learning abstract concepts more accessible and engaging for a younger audience.

Miaocode’s service is delivered through its student client application, which is available on multiple platforms, including desktops and tablets (iOS and Android), and supports offline editing. The platform provides a comprehensive learning environment with features like course replays, parental monitoring, and detailed progress feedback from teachers. A key part of its offering is the preparation of students for national programming competitions and certifications, such as the Blue Bridge Cup. The company’s reach is extensive, with registered students from over 40 countries.