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Decision Engine Software | Marketswitch Optimization by Experian

Herndon, United StatesFounded 1992Fintech
Valuation $100–250M Last recorded · 2000
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Marketswitch and the history behind them.

At a glance

Status
Acquired
Founded
1992
Headquarters
Herndon, United States
Open positions
None listed
Dealroom signal
0.0/100
Industry
Security, Fintech
Sub-industry
Cloud & Infrastructure
Sector
Fintech, Verification, Risk Management, Optimization, Aviation and Aerospace, Cybersecurity, Hard Tech, DT and LS
Technology
Big Data, Deep Tech
Client focus
b2b

Funding history

3 recorded events

Company financing events and reported valuations.

Deal typeDateAmountValuationInvestorsSource
SERIES HEquity / VC Jul 2019 $0 — Undisclosed —
ACQUISITION✓Exit 2004 $0 — Experian —
Showing the latest 2 of 3 recorded eventsBook a demo for the full funding history →

Growth signals

Marketswitch website traffic

Latest recorded traffic for Marketswitch is 34M monthly website visits, down 27.7% over the last three months.

Latest monthly visits34M 3-month web change-27.7%
Summary metrics are public; monthly history is available with a demoCompare with peers →

Similar companies

Closest operating peers by Dealroom taxonomy

Company identity and context are open; selected comparison metrics preview what is available on the platform.

Showing 8 of the closest matchesCompare every metric →

Investments and acquisitions

Capital deployed

Recent portfolio relationships for companies that also act as investors or acquirers.

Investors

10 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A6 investors entered at this stage

  • North Hill Ventures
  • Societe Generale
  • Shelter Growth Capital Partners
  • Sandler Capital
  • East River Ventures
  • FBR Technology Venture Partners

Other known investors4 additional known investors

  • Experian
  • Great Hill Partners
  • Kensington Capital Partners
  • THL Partners
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
🇺🇸 United States · Herndon HQ
Book a demo for the full country breakdown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Marketswitch on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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